The Tourist
Banned
- Joined
- Dec 23, 2001
- Messages
- 2,796
I work for an electronic design firm, and our biggest problem is marketing. I would send potential clients our company profile on a PDF file, and the thing would get lost in a month or two. Repeated calls weren't that effective to boot.
I ran into a deacon from our church who had attended a trade show. He handed me what appeared to be a ball-point pen with a clear glass barrel. When I clicked it an LED lit up the entire barrel. He said when he lit it up, people gathered.
After doing some research, I found a company that specialized in the higher class version, the Power-Glo and contacted The Writers Edge.
We now hand out black and gold pens with a bright blue LED. It appears more elegant, and our client won't throw them away. Our corporate name, phone number and website are neatly silk-screened onto the upper black portion.
When one of our cliient's executives gets his pen, we get calls from his staff. It's an excuse to book upcoming projects. Check them out.
I ran into a deacon from our church who had attended a trade show. He handed me what appeared to be a ball-point pen with a clear glass barrel. When I clicked it an LED lit up the entire barrel. He said when he lit it up, people gathered.
After doing some research, I found a company that specialized in the higher class version, the Power-Glo and contacted The Writers Edge.
We now hand out black and gold pens with a bright blue LED. It appears more elegant, and our client won't throw them away. Our corporate name, phone number and website are neatly silk-screened onto the upper black portion.
When one of our cliient's executives gets his pen, we get calls from his staff. It's an excuse to book upcoming projects. Check them out.