I can't do a direct comparison as I still have yet to handle the 730. The Genesis is a well made knife and the clip really sets it apart. I'd take the 730 over it because of the lock mechanism. The axis lock will beat any liner lock out there. Both have similar blade shapes, though the Genesis's blade is a bit longer.
EDI seems to be somewhat of a phantom lately. They're still in business, I received two replacement knives from them last week. But you don't hear anything about them, no news of the Rock Lock or of their fixed blade. I'm excited to see both, but wonder if I ever will