A quick stop in Geneva (Victorinox)

Galeocerdoshark

Galeocerdoshark

Joined
May 21, 2011
Messages
3,132
Hi guys,

Last week I've been staying in Geneva, Switzerland in the context of a study trip of my Advanced Masters degree in International Relations & Diplomacy. After visiting countless mutlilateral organizations and NGO's and often hearing the same promo talk over and over again, we finally had some spare time to wander throughout Geneva itself, on our own. Well, that was quite the eye opener. Lot's of fancy stores, where they don't even put pricetags near watches in the windows etcetera. Just to give you an idea.

After a while I stumbled upon this...

krrdx.jpg

I was all like: OH MY GOD ARE YOU KIDDING ME! And that didn't get any better once I got inside their store...

Once you're inside, you've got this wall-o'-knives...
2wqbdx4.jpg


Below the ground level, not all -but many- of their knives are displayed with the price. Some of the models I hadn't seen before.
b3x8pl.jpg


I'm sorry for the fact that I wasn't able to take pics of individual knives. The shopowners weren't so keen on photographers.
Before I left though, I had the chance to quickly take two snaps of this...

25iqlif.jpg


All gold scales, covered in diamonds. The bottom right one costed 105.000 Swiss francs, being 111.335USD...

Another shot of the 'expensive' case. All of these knives had nice round numbers, with several zeros on their pricetag.
2qj94aw.jpg


I walked out somewhat baffled, mindblown, but extremely pleased I had the opportunity to stroll around in this Victorinox shop in Switzerland itself. It was definitely one of the highlights of the trip.

With the little spare Swiss money I still had in my pocket, I was still able to buy this beauty.
mlgx6q.jpg


Fits well with my orange alox Cadet.
wgow10.jpg



Well, that was it. I hope you guys enjoyed the short tour in the Geneva Victorinox shop. I did for sure. I apologize for the picture quality, the shop pics were taken with my phone.

Regards,

Jerry
 
Nice want to take the trip as well. I have a girlfriend in Germany who lives in my hometown about 1 1/2 hours from the swiss border.Shes into SAKs as well especialy the classics. It should be a nice daytrip.

Question: Can you buy colored alox models?
 
I'm glad you enjoyed your stay in our little country. Occasionally I wander around those stores with the huge selections as well, it's always fun to look at all those models.
The funny thing is, you rarely see any Swiss people in there because it's such an internationally known iconic brand :)
 
Thanks for sharing that with us.
 
Totally cool! Thanks for sharing. I sometimes hesitate to give a $100 knife some pocket time. That gold & diamond baby puts that in perspective!:o
 
Thanks a lot for the virtual tour. Great buys too. I don't know why I've never gone looking for this place when I've been in Geneva (I did once see Swiss street theatre where some dancers ran about wearing huge SAK hats - a very disturbing image and regarded as controversial at the time! :D ).

Edit - Just in case anyone thought I made that last bit up, I managed to find this on the internet! :D

293853.jpg
 
Last edited:
It was even more bizarre seeing it 'live', just stumbling across it in the centre of Geneva, one of the strangest sights I've ever seen! I found a whole load of pics online! :D
 
The highlight of my trip a few years back as well. They will put you name on while you wait for free. Well it was supposed to be free then you go walk around while you wait and buy three more knives lol
E182CE26-C211-4DDA-BED0-F310A9615987-469-00000049C2E45ADF_zps6a79d32e.jpg

BD4F5EDF-367E-4F04-AA36-E790F22DD5B2-469-0000004969DDD91C_zpsf27bd6c2.jpg

I ran over mine with a combine harvester it only skuffed the covers a little. They are a lot tougher than they look.
 
There are two places on Earth that would put me in the poor house. The first is western Pennsylvania of course, home to Zippo, Case, Great Eastern Cutlery and Queen. The second is Geneva, Switzerland, home of a multitude of Swiss watches and Victorinox. I hesitate to think what a visit to that SAK store would have cost me. As Victorinox also makes watches, I assume they were available in that shop as well? Oh boy...!

Good thing Geneva is across the ocean. Trouble is western PA is only a few hours drive from here... :eek: :D
 
Thanks for the replies everyone.

@Jack Black: that's quite the awkward sight indeed, lol.
@Paul Bosley: Cool, didn't know that. With that usb my swiss francs were depleted so I was in the safe zone :D
@Zippofan: if I remember correctly, yes, they did have some watches in the store.
 
Great pictures Jerry!
I work for Victorinox in The Netherlands. The Geneva store is really nice with a great dedicated team.
Victorinox is a great brand with a lot of history.
I'm proud working there!

Ruud Reinen
 
Ruudr said:
Great pictures Jerry!
I work for Victorinox in The Netherlands. The Geneva store is really nice with a great dedicated team.
Victorinox is a great brand with a lot of history.
I'm proud working there!

Ruud Reinen
Click to expand...

Da's een droomjob man!

Victorinox is quite awesome indeed. Not a single brand I carry as much as Victorinox.
 
You must log in or register to reply here.
Back
Top