- Joined
- Nov 21, 2005
- Messages
- 125
Benchmade seems to be making more and more blades under the H&K logo.
What to people think about this?
Is that because they are trying to attract a new customer base (i.e., people who don't know much about knives, but know and like H&K's and maybe can't afford them so they buy a knife anyway)?
Personally, I like the design of many of the knives but will never buy one. To me it seems silly to spend money for something being sold as a marketing ploy. I'd rather spend the money on a knife branded with a knife manufacturer's logo. I'd probably spend a lot more on Benchmade if they took the H&K logo off and put the Benchmade logo back.
Old Benchmade = collaboration with other knife designers
New Benchmade = giving up on the knife enthusiast to sell to the gun enthusiast who doesnt know much about knives
What to people think about this?
Is that because they are trying to attract a new customer base (i.e., people who don't know much about knives, but know and like H&K's and maybe can't afford them so they buy a knife anyway)?
Personally, I like the design of many of the knives but will never buy one. To me it seems silly to spend money for something being sold as a marketing ploy. I'd rather spend the money on a knife branded with a knife manufacturer's logo. I'd probably spend a lot more on Benchmade if they took the H&K logo off and put the Benchmade logo back.
Old Benchmade = collaboration with other knife designers
New Benchmade = giving up on the knife enthusiast to sell to the gun enthusiast who doesnt know much about knives