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Considering An Idea

JK Knives

JK Knives

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Joined
Mar 6, 2001
Messages
28,117
I`m thinking of cutting back on taking orders, maybe limiting how many I take a month to ten or less. I`m thinking having more knives for immediate delivery might be the way to go. From several knifemakers I`ve talked to, they have said stopping taking orders at all has increased their business, they say the customer knowing they can`t order seems to make them buy when the opportunity comes up to get one right away.
 
Try it. Make a few models and see how it goes. Fiddleback is doing it...and selling a ton.
 
Limiting your orders per month to a number that gives you time to make knives for immediate delivery, might be a good way to gain new customers. But taking it to the extreme, like Fiddleback, will shut out any new customers from having a chance at your stuff. On the Fiddleback sub-forum, they are the same people every time that are willing to sit on their computers and push refresh (F5) to buy knives...and it sells a lot of knives (right now), but the most logical way of sustaining business in this knife world seems to give potential new customers immediate purchase gratification, while maintaining the old customer base that is more willing to wait to get exactly what they want.
 
Kokoshawnuff said:
Limiting your orders per month to a number that gives you time to make knives for immediate delivery, might be a good way to gain new customers. But taking it to the extreme, like Fiddleback, will shut out any new customers from having a chance at your stuff. On the Fiddleback sub-forum, they are the same people every time that are willing to sit on their computers and push refresh (F5) to buy knives...and it sells a lot of knives (right now), but the most logical way of sustaining business in this knife world seems to give potential new customers immediate purchase gratification, while maintaining the old customer base that is more willing to wait to get exactly what they want.
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I would never stop taking orders altogether. It seems like a lot of my business is for customer designs, I want to keep that option, because most other makers won`t even consider them at all. I feel that sets me apart.
 
JK Knives said:
I would never stop taking orders altogether. It seems like a lot of my business is for customer designs, I want to keep that option, because most other makers won`t even consider them at all. I feel that sets me apart.
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F'n A.
I love that a person can get exactly what they want in a knife from you,be it a totally custom design of their own,tweaking an existing pattern or just their personal preference in options on your regular lineup.
Making a knife personalized to the user's wants is what sets you apart & I for one thank you for providing that option.
 
JK Knives said:
I`m thinking of cutting back on taking orders, maybe limiting how many I take a month to ten or less. I`m thinking having more knives for immediate delivery might be the way to go. From several knifemakers I`ve talked to, they have said stopping taking orders at all has increased their business, they say the customer knowing they can`t order seems to make them buy when the opportunity comes up to get one right away.
Click to expand...
Sounds like a good plan to me also.
It'll put a JK in the hand of the instant gratification folks & give those that want a personalized JK a chance to get their preference.
 
JK Knives said:
I would never stop taking orders altogether. It seems like a lot of my business is for customer designs, I want to keep that option, because most other makers won`t even consider them at all. I feel that sets me apart.
Click to expand...

heck ya its great you do custom designs!!
 
I think it's a good idea. Make what you feel like, what you think will sell, maximize the resources for those and then add in a couple bespoke knives unless they match what you're already doing and can be fit in easily.
 
I have agree with this. I'm an impulse buyer if the right knife is available at the right time I'm more likely to pull the trigger perhaps than to place an order.
 
It's all about supply and demand sometimes. Seems like a sound idea.
 
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