Custom Alox and branding

[skx013k2]

I’ve seen a number of dealers do custom color Alox models and all have the dealers branding on the scale or blade. This is an eyesore in my view, but a shame because it’s about the only way to get these colors. Is this branding a Victorinox requirement for these custom runs or just dealer choice?

 

[jmh33]

I sooo agree!!
John

 

[x20]

Victorinox started requiring the branding on dealer customs. From a dealer’s product page for a custom color Cadet:

**Note: In order to secure another shipment of special colored Alox Cadets we were required to have [BRAND] engraved on the knife. We chose the back of the blade as the best location to keep the engraving panel blank for custom engraving. At this time all Blue & Green cadets will ship with the [BRAND] logo engraved on them, which comes directly from Victorinox that way.

 

[mitch13]

Don't have a problem with it. If the dealer is paying for the custom run, why not promote your brand.

 

[paulhilborn]

Don't have a problem with it. If the dealer is paying for the custom run, why not promote your brand.

I'm with Mitch, something I can live with, if not I won't buy. The color trumps the etch for me anyways.

 

[allenC]

I wouldn't call this an eyesore.

 

[Ourorboros]

Victorinox started requiring the branding on dealer customs. From a dealer’s product page for a custom color Cadet:

Who is this? I've been wanting a nice dark blue and I prefer Cadets.

 

[Hickory n steel]

If I had the choice I'd opt out, but I like my green cadet enough not to mind the decent sized DLT logo on the back of the blade.

Honestly I just now remembered it was even there, I never find myself looking at the back of the blade.