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..... You can sand it off. And someone else can put there name in that place. And if that does not happend it will wear off over time. ........
A logo etched "DC" with good equipment, stencil, and the proper electrolyte and technique can easily be as deep as a stamp. Especially the fineline stamps preferred by knifemakers.
With all due respect, I don't know what your experience with etching is, Barkes, but that generalization is simply not correct.