Century,
1. As Stacy pointed out, the coils should sit between the hot ("positive" in your terms) coming out of the SSR and the neutral (aka "return") wire.
2. I would add a switch between pin 4 on the SSR and the the PID. Opening this switch will let you play with the PID without the coils powering up. This is an appropriate place to put a door safety switch as well.
3. Wall light timer??? I don't know what coils you're using but I assume this will draw 10 amps or more. I strongly doubt your timer is rated for this. It's probably going to catch fire.
4. You seem confused about what earth ground ("common ground" in your terms -- which is wrong) is for. In any metal-cased appliance you will find this wired to the case as a "chassis ground". The purpose of this is in case via miswiring or some physical failure the hot line touches the case and you touch the case that you do not become the best path to ground.
Your root problem seems PID related. All the cheap Chinese PID controllers are quirky. I have an AGPTek and I think I had to screw with some setting to get it to turn on initially. And the manual... well... at least they're cheap

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The general vibe here is to generally not help people who are electrically incompetent with their oven builds since we'd feel bad if you died. I'm sure your immediate goal is to get this oven working. It's not a bad idea to find an intro to electrical class at a local community college. I think I took one that was geared more for blue collar jobs and it was super easy but very helpful. Electricity is easy to understand but hard for a lot of people to understand without hands on experience.
Also if you do not have a multimeter please immediately order one off of Amazon. You need to be able to check things on your circuit before you light those elements up.