Hock's 3 page add in Black Belt Mag.

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Taomonkey

Joined
Jul 17, 2000
Messages
17
Have you guys seen Hochheim's free knife offer in BlackBelt this month "(critical stuff NO public martial arts school ever teaches)" "The word Woo is chinese and means 'dont mess with this guy'- its a 'power word, very respected among Oriental fighters."

Hock if you ever are on this forum, what made you go there? You once said your principal target was the survalist mag types, and I can see the economic benifit of this type of add. But dont you think this lumps you in with the superhuman technique pond scum that takes out those kinds of adds. This may kill your credibility with martial artist.
All for a buck?
to quote your add,
I think you stepped "in the sh!t"

[This message has been edited by Taomonkey (edited 09-08-2000).]
 
If I am not mistaken, aren't you the same person that was promoting Hock on the H2H video discussion?

In any case, why do people actually believe that Hock or any of these guys write their own ads? Hock is a great instructor of hardcore realistic combat as well as an all-around great guy. Why in the world would you think a simple overstated ad would destroy his rep?

A few weeks ago I attended the Kalamazoo, Mi seminar that that was done by GM Ernesto Presas and Hock Hochheim. While in Hock's presence I mentioned the overhyped magazine ad to my training partner, without delay Hock interrupted and said that he wanted it to be perfectly clear that he did not write this ad. Apparently he is bound by some legal document which allows TRS to write the ads anyway they see fit.

My final statement, or rather question, would have to be- who in their right mind beleives any of these ads anyway? A real combat practitioner will know the difference between fact and fiction.

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STEVE
 
n

[This message has been edited by Smoke (edited 03-16-2001).]
 
szorn,
Thanks for posting Hock's comments, that makes it a little better. No disrespect to Hock intended but like I said, he's now going to be lumped into the same hype nuts that take out those kind of adds, regardless of his qualifications or skill.
your statement
"My final statement, or rather question, would have to be- who in their right mind beleives any of these ads anyway? A real combat practitioner will know the difference between fact and fiction."
Makes my point.
 
I have a subscription to Black Belt, and it was the ad in question that prompted me, not only to order the videos (which was the intent of the ad) but also buy my first folder. I suppose that decision was also greatly influenced by the cover story on tac folders and their benefit to martial artists. Fact or fiction, and no matter what you may think it will do for Hock's rep, that ad was the gateway for me to enter the realm of carrying a folder, and training in knife fighting. Contract with TRS, thinking he sold out, or whatever...I feel fortunate to have seen that ad. It, in part, changed my life.
 
Hoch doesn't need to keep preaching to the choir. How else can he spread the word? The slick hype in the ad does not reduce his credibility to me. At least TRS is now promoting a well respected master of the arts.


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ChuteTheMallGawdSortaMount
 
As much as I don't like TRS's ads for their overhype and "3 easy lessons" format, I think it was probably a wise decision for Hock to make from a business sense. TRS has an enormous advertising budget and a lot of people are seeing the ads. And a lot of people who otherwise would not have thought of him or of combat folders, etc. have now been "enlightened" and are better off for it. And if you like the TRS vidoes, Hock has about fifty of his own that are even better.

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"I am not, really."
 
My opinion, having met and trained with Hock very briefly at the San Jose Gosshuku, is that he is an excellent and dynamic teacher with an excellent system, and a ton of knowledge to share.

It is also my opinion that it is too bad that some really good teachers have to resort to whiz-bang sales strategies to make a living. That is not all their fault though. Real martial arts where you actually learn and practice to kill your enemies in an efficient and reliable manner do not have a lot of popular appeal, and it is really hard to make a living from teaching them.
 
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