I never mentioned zombies.
I did.
When I say Zombie, I mean the whole "Fantasy" realm.
Look at all the stuff Frost cutlery sells in the "Fantasy" and movie categories.
If it wouldn't sell, they wouldn't have kept at it so long.
In the Blade Magazine they publish sales stats & such for advertiser info along with their annual survey.
Their greatest newsstand sales are for the knife related movie cover photos.
I would guess that almost all of those are some sort of mostly sword fantasy related items.
Rambo, Star Trek, Lord of the Rings, the "Blade" movies, Comic conventions and such.
I
seriously underestimate that appeal.
Especially when you consider the buying and collecting behavior of the people with those interests.
What happens when a fellow that has a ROOM full of little action figure dolls starts buying knives ?
You may be able to sell him a ROOM full of knives.
I have to remind myself everyday that although I am always looking on the practical side of why and how something may be useful, not everyone thinks that way.
Cool factor counts in sales whether I think it's foolish or not.