Again, I think some folks are getting things confused. The Izula will have the same logo it has always had (ant). The RC-5 will have the same logo it has always had (crossed knives w/ skull). The 3, 4 and 6 will change to the logo shown beside by user name above. All these knives are the SAME price as last year. No price increase.
As for those asking about the crossed knives and skull and thinking that it's meant as a tough guuy logo, well, that's wrong also. The skull has long represented some units E&E training, in other words, if you don't know how you will end up dead. That's where that logo comes from. Not from some wannabe tough guy thing. We will be using that logo on the 5, the Junglas, the Lite Machete and the Fire Kit since all of those fall into more of our "survival" series of gear.
So Basically ESEE is broken down like this:
1) ESEE Knives which is a our standard line (3, 4 and 6)
2) Survival Line (Junglas, the 5, and the Lite Machete)
3) Izula Line (Izula knife, Arrowhead and some coming products in this line)
All the above come under the header of Randall's Adventure & Training ESEE Knives.