The new and improved Kershaw/ZT Website! - Launching Nov.1

KershawLynda

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Apr 10, 2012
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Anyone who's ever taken a look at our website knows that it's a bit out dated. Good news - our new an improved site will be launching on Nov. 1. Sneak peak at the new look here:

website_zpsdf52e21b.jpg
 
The screenshots look great. I'm psyched to get a look at the new site. I do some web development at my job (I'm an Application developer who occasionally helps out the web team), so I'm very excited to get a chance to peruse the new site once it goes live.
 
I'm excited to see the new site. I like the new style of product photos coming out and the new catalog should also be great. What excites me the most is "BLOG". I hope it will have info like the Press Release section on the old site had and will have info on the dealer exclusive knives and a good feed of info like the Facebook page. The "My Account" page also makes me curious as well as the cart. Direct ordering through the site? For dealers only?

I REALLY hope it doesn't use Flash. HTML5 and Javascript good. Flash bad. If you can't do it with JQuery and HTML5 you are doing it wrong. No sense redesigning a site only to have it be outdated. If it uses Silverlight, please just drag me out and shoot me now.

The design looks really nice though. Looks like information on knives will be much more complete and easier to use. I hope content and design have been separated and the pages are dynamically generated from a database. I hope that this database will eventually contain the limited release models and information like the number produced and will be available to us. I think this would be a big marketing thing as more people are likely to buy limited production and dealer exclusive models if they know of their existence and where to buy them.
 
Its always nice when one of you favorite website updates/ upgrades. Its like a whole new play ground, I'm excited
 
I'm excited to see the new site. I like the new style of product photos coming out and the new catalog should also be great. What excites me the most is "BLOG". I hope it will have info like the Press Release section on the old site had and will have info on the dealer exclusive knives and a good feed of info like the Facebook page. The "My Account" page also makes me curious as well as the cart. Direct ordering through the site? For dealers only?

I REALLY hope it doesn't use Flash. HTML5 and Javascript good. Flash bad. If you can't do it with JQuery and HTML5 you are doing it wrong. No sense redesigning a site only to have it be outdated. If it uses Silverlight, please just drag me out and shoot me now.

The design looks really nice though. Looks like information on knives will be much more complete and easier to use. I hope content and design have been separated and the pages are dynamically generated from a database. I hope that this database will eventually contain the limited release models and information like the number produced and will be available to us. I think this would be a big marketing thing as more people are likely to buy limited production and dealer exclusive models if they know of their existence and where to buy them.

I agree with the number produced idea.
 
Looks good!

Will the history section, "About Us", be updated at the same time? That has some interesting stuff but only goes to 2007.
 
Looks awesome! I love the pics you have been using for the media lately. Who's the photographer? Is it also an employee...?
 
Awesome looking site, I looking forward to using it. Hope to see lots of info available also.
 
I like the looks, much more "modern". Great photos too, as mentioned before, whoever is doing them, keep up the good work.
 
I just got out of a meeting with our marketing team where I got to view the new site in its entirety for the first time and I have to say - You are going to like it.

Advanced search options
Ability to order direct from our site
You can view, rate, and review products
Improved Dealer locator
A blog of upcoming news
Media reviews and articles

Plus - it just looks cool.
 
I hope there's going to be information about rare variations. I highly doubt it, but fingers crossed :)
 
Looking forward to the update Lynda! It's about time for Kershaw and ZT to mirror their technology and advance on the website.
Will the shopping option be available for international kershawlovers as well?
 
An extensive, historically chronological, searchable database of all models made would be great.

Thanks for letting us know about the update.
 
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