I have EDCed one for quite some time now.
If you like technology, tools, and/or knives this is the greatest Swiss Army Knife since the Classic.
If you work with computers or anything similar in any capacity this is the SAK for you. As someone who's had several SAKs I can say this is an excellent design because it incorporates:
Large Knife Blade - Traditional Drop point style
Small Knife Blade - I for one prefer a shorter blade sometimes... I use the short blade more than the long one it seems
Bit Wrench with Bit Case - This looks cheap in pictures but the way it's built the bits are not going to fall out and it beats the snot out of other multitools that you have to carry a separate box or pouch for all those little bits, which are all the common sizes you find on PCs. I often use these bits to work on my little toys, fix graphing calculators if the casing comes loose and fix miscellaneous things.
Ball Point Pen - This can be a life saver.
Pliers - They are kind of small but they'll bend and cut 20 gauge wire without any fuss. For the fact that they're intended for small light duty tasks they work fine.
Wire Cutter, Wire Crimper - Can never find something to cut wire with when you need it? Not a problem with this thing.
Scissors - I use this tool all the time
Can Opener with Small Screwdriver 3mm - I use the screwdriver more than the can opener but it's good to keep a can opener handy
Bottle Opener, Large Screwdriver 6mm with Wire Stripper- ditto; use the screwdriver more than the opener but not having a bottle opener when you need one sucks
Reamer - You don't use it much but when you really have to punch a hole in something it's great
Mini Screwdriver - essential to carry at all times if you wear glasses
Key Ring, Toothpick, Tweezers - of course.
The steel is the same old 420 and the scales are plastic so it's not exactly the pinnacle of materials but Victorinox's steel is easily resharpened and has the best corrossion resistance of any I've ever seen. I've had nothing but Victorinox brand Swiss Army Knives since I was 8 and I've never seen rust on any of them. They are as close to maintenance free as you can get.
I've had a lot of SAKs and I still own a SwissChamp which actually has more tools than this one. But honestly you don't use a lot of things that often. I rarely use the fish scaler or chisel for instance. All the tools just get in each other's way and you have a big heavy difficult to open knife in your pocket.
For me it's like someone made an ALMOST perfect SAK just for me.
The aesthetics here are actually better than average for a SAK imho. It's packaged in a familiar SAK format with translucent scales that make it look more interesting. Mine is blue but they also have red, black and sometimes green. What's even better is that if you don't like these colors you can buy a set of replacement handles in solid red, black, blue, and white. I normally don't try to care too much what things look like if they get the job done, but the fact is part of the appeal of this product is that it's not going to scare anyone.
For me it works very well. Best $34 I've spent this year.