As with most things, there is no RIGHT answer for that question. There are several other factors to consider, such as: are you going to send out for heattreat? if not, what are your capabilities as far as heat treat. You can pick the most expensive steel made, but if it's not heat treated well, it's not going to perform.
What kind of knives are you planning to make? A good steel for a 4 inch drop point hunter, is not necessarily a good choice for a 18 inch bowie, no matter who heat treats it.
How important is it to you to recover your costs? Don't take this personally, but if you mess up 2 of 3 blades you grind and cant sell them, then it probably wouldn't pay you to start with cpm420v or the like. Been there, done that, know it's important.
What type of finish do you plan to put on your knives? Some steels simply are not suitable for a ultra fine mirror polish, but work fine for a bead blasted tactical.
I started out grinding on 440c, because I was making 4 to 6 inch hunters with a mirror finish, and because I had access to a full heat treat facility with cryo. I still use and like it for some things, but as my other posts show, I'm looking to move into forging, which is causing me to reevaluate all these factors and look for a new steel to work with.
Best of luck with whatever you choose, and the most important thing is to DO IT. Then DO IT again
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