What are your thoughts on GEC vs case?
Effectively the same. Minor variations in FnF and pattern variety.
They both cut.
They're both made in the USA.
Both available in carbon and stainless.
Both appeal to both users and collectors.
There's one major difference, which is availability. The psychology behind scarce items, such as GEC's offerings, being more desirable is primarily driven by two concepts: the Scarcity Principle and the concept of perceived value.
The "Scarcity Principle" coined by Robert Cialdini in his book "Influence: The Psychology of Persuasion" states that humans tend to place a higher value on an object that is scarce and a lower value on those that are abundant. Scarcity creates an urgency that forces people to act quickly for fear of missing out, a phenomenon known as FOMO (Fear Of Missing Out). This principle is often exploited in marketing strategies, where limited time offers or limited edition items are perceived as more valuable because they are scarce. Scarcity can also lead to an increase in perceived value. If something is rare, folks tend to believe it must be of high quality or very desirable. This is often the case with luxury goods, limited edition items, and unique experiences. The perceived value can go beyond just the intrinsic value of the item and include social value. People who give in to this way of thinking convince themselves that owning a scarce item signals to others their status, taste, or uniqueness -- this is most prevalent among those who either lack the ability, or believe they lack the ability, to demonstrate these qualities in more socially meaningful ways.
In addition to those mentioned, psychological concepts such as social proof (if other people want it, it must be good) and loss aversion (people hate to miss out on opportunities) also play a part in making scarce items more desirable and thusly more difficult and expensive to obtain.
These psychological motivations can be powerful, but it's worth noting that they frequently lead to irrational purchasing decisions. In some cases, the scarcity effect can lead to excessive competition, overpricing, or overconsumption.
I like a lot of GEC and Case knives and have never encountered an example of either that was unable to perform its stated function.
My unsolicited advice? Get the one you like, that's available, and within your budget.