Trying not to duplicate (Some of the following are more survival, some more bushcraft.):
Survival With Style, Braford Angier, Vintage Books
US Army Survival Manual, FM 21-76
98.6 Degrees, The art of keeping your ass alive, Cody Lunden, Gibbs Smith
The Survival Handbook, Peter Darman, Greenhill Books
The Worst-Case Scenario Survival Handbook, Piven and Birgenicht, Chronicle Books
Tom Brown's Field Guide to Wilderness Survival, Tom Brown, Berkley Books
Survive Anywhere Safely, The SAS Survival Manual, John Wiseman, Collins
The Encyclopedia of Survival Techniques, Alexander Stilwell, Lyons Press
The Outdoor Survival Handbook, Raymond Mears, St. Martins Press