Be prepared to be disappointed. It's hard to convert nonknifers.
This is in line my experience both giving
AND RECEIVING. Other than the Ulster BSA I got as a kid, I don't think I've ever carried a knife that was given to me. The things that have ended up on my pocket have always been the ones I've picked out. I've come to see knives as being as personal as shoes.
This leads me to pursuing of of the following options when gifting knives...
Most commonly, I give them *my* knife with the low expectation that it will almost certainly end up in a shoe box or desk drawer where it will, at least, remind them of me. I carry an Opinel almost every day. People who know me know it is my knife and for this reason, it's the knife I gift most frequently.
EDC Pair by
Pinnah, on Flickr
Another option that I often go with is to gift people a key-chain type multi-tool. The one I most often gift is in the picture above.
This brings up a tricky subject for me. You've asked this question in the traditional forum and fair enough, the camper and lobster patterns are certainly traditional and it's common for SAKs both large and small to get discussed here in this forum. But, I honestly have a hard time regarding the modern SAKs as being traditional, really. If we're going to discuss multi-tools either key chain or pocket in size, the pros and cons are much better discussed in the Multi-Tool and Multi-Purpose forum, imo. I'm not going to push things too far here in the Traditional sub-forum but suffice to say that for pocket carry or heavy key ring carry, I gift the tool pictured above and for pure key ring carry, the same manufacturer makes a small knife that is lighter than the Victorinox Classic, has the same tool/blade selection (with the exception of the toothpick) with the additional benefit that all the tools are on the same end away from the key ring, which makes a tremendous amount of sense.
Yet another option that I sometimes do is to gift a pocket or pocket+ sized multi-tool/SAK type knife. When giving these types of knives/tools, my expectation is that the person will
NOT carry it but will store it away in their desk drawer or camping stuff or maybe in their day pack. The Victorinox SAK is a very safe bet, easily recognized as being "nice" and usually well received. But, for certain people, almost always guys, I think non-SAK multi-tools make more sense.
Last option, which doesn't sound right for your situation, is to sit down with the recipient and go over a lot of different knives to find what they are attracted to. No surprise in that approach.