I've been a Cold Steel fan for a long time. When buying a knife, it's nice to know that there is a company behind it to help you out if need be. Two fantastic examples of this are Buck and KaBar - though I am sure there are others. Not to derail the thread but I once broke a Buck 110 by foolishly batoning kindling with it while camping. I sent it back to Buck with a note explaining what I did, asking for it to be repaired and told them that I would pay as this was not a warranty repair, but an owner (me) screw-up repair. Well, I got the knife back looking exactly like a brand new one and no charge. I will always be a Buck fan. I have a bunch of Becker knives (made by KaBar) but, despite what I put them through, I have never had to use KaBar's (apparently amazing) customer service.
I said all of that to say this; you are not just acquiring a knife - but entering into a relationship with some thing and some company that you trust and can count on.
Sadly, that may not be the case with Cold Steel ala GSM.