I've been in Country Knives in Intercourse (You have to drive through the town of Blue Ball to get to it, and have to leave through the town of Bird in Hand to leave it, I kid you not), and their prices are horrible. But, I paid full price for a couple knives in there, no self control I guess. The atmosphere is great, it's like when you were a kid walking into a candy store. They do have a great selection though. It's run right out of the owners house, so I'm guessing he doesn't have rent to worry about.
A guy who rents a spot at the local farmers market has outrageous overhead. At first I thought he was just bsing me about it, but I've gone through the process of renting a spot out there, and the fees, rent, utilities are a joke. He has good stuff from his personal collection, but makes his rent off of the junk, like Frost, Pakistan, United Cutlery and some of the okay stuff, like Magnum. Granted, most of the people that come into his shop aren't looking for Spydercos and Benchmades, but he does alright. He is trying to get a small eBay business started, because no one is buying his productions. I think myself and another guy bought all of his higher end productions over the past few years, and I've already traded or sold most of what I've gotten from him, and have become more selective about my purchases, buying some stuff from him out of his Blue Ridge catalog every now and again.