Interesting question: is car marketing is now applied to knives?

I think it's SMKW that owns the Rough Ryder brand and a bunch of other brands that I believe SMKW has made in the same Chinese facility/facilities. If you take a close look at a Sunfish pattern pocketknife made under the Marbles brand, RR brand, and I think even the discontinued Colt brand of traditional pocket knives, and it's just like the Ford Pinto and Mercury Bobcat thing... Basically the same, same.
 
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