- Joined
- Jan 11, 2015
- Messages
- 378
Well just to clarify I like in fact love the design, yes bottle caps are antiquated, although here in Texas we drink a good bit of Topo Chico and Mexican sodas like Jarritos but in truth the screwdriver tip has more every day use, but look how popular SAK's are and many/most still include bottle openers
Point is this knife is spot on an antique Boy Scout pattern from the 1920's and that's what I like is the timeless antiquity
Add "beer" to it and takes away from the nostalgia of the scout knife, as posters above echo my point crosses into Case territory by doing gimmicky themes.
So you want a knife with scissors and various tools or themes, heck Case even made a zombie series how Eros is that ??? there are 100's of knives out there, made by Case, Victornox, Leatherman and so on and all fine products to meet those needs.
But what makes GEC so unique is the revival of old patterns where you feel like you took a time machine back to 1923 and picked one up at the general store and bought a crafted American product made by tradesman when in today's world such products are increasingly rare.
So I am just saying be careful what you wish for right ? Think about why you were attracted to the brand and what their vision was getting started.
Successful branding is a very hard thing to nail and when you deviate outside your core identity that established you it can be dangerous territory many many of companies have made mistakes like this and often damaged the brand beyond repair.
The same argument can be made when a company fails to innovate, look at IBM or Nokia, but that's not the case here the beauty of GEC is anti-innovation, they are bringing back products and craftsman ship that are nearly extinct.
Filson walking this fine line now where their timeless antiquation was flat in sales and brought in a new CEO Alan Kirk from Eddie Bauer, so far keeping to their roots has reinstated the brand
End on this here is a quote from Seattle Times on Filsons new face
" One of, if not the oldest surviving local brands, Filson has always been respected but never, until now, sexy. Long ago falling out of family hands, the brand nevertheless survived, and, perhaps thanks to a lack of destructive imagination, has not changed significantly. Despite many owners over the years, it remained what it had always been, a bit stuck in time and that is a large part of its appeal."
Point is this knife is spot on an antique Boy Scout pattern from the 1920's and that's what I like is the timeless antiquity
Add "beer" to it and takes away from the nostalgia of the scout knife, as posters above echo my point crosses into Case territory by doing gimmicky themes.
So you want a knife with scissors and various tools or themes, heck Case even made a zombie series how Eros is that ??? there are 100's of knives out there, made by Case, Victornox, Leatherman and so on and all fine products to meet those needs.
But what makes GEC so unique is the revival of old patterns where you feel like you took a time machine back to 1923 and picked one up at the general store and bought a crafted American product made by tradesman when in today's world such products are increasingly rare.
So I am just saying be careful what you wish for right ? Think about why you were attracted to the brand and what their vision was getting started.
Successful branding is a very hard thing to nail and when you deviate outside your core identity that established you it can be dangerous territory many many of companies have made mistakes like this and often damaged the brand beyond repair.
The same argument can be made when a company fails to innovate, look at IBM or Nokia, but that's not the case here the beauty of GEC is anti-innovation, they are bringing back products and craftsman ship that are nearly extinct.
Filson walking this fine line now where their timeless antiquation was flat in sales and brought in a new CEO Alan Kirk from Eddie Bauer, so far keeping to their roots has reinstated the brand
End on this here is a quote from Seattle Times on Filsons new face
" One of, if not the oldest surviving local brands, Filson has always been respected but never, until now, sexy. Long ago falling out of family hands, the brand nevertheless survived, and, perhaps thanks to a lack of destructive imagination, has not changed significantly. Despite many owners over the years, it remained what it had always been, a bit stuck in time and that is a large part of its appeal."