knifeswapper
TC SFOs have been $127 MSRP for a several years, that's what Charlie has charged me. Am happy to see Charlie (distributor) make some money from them, he deserves it for being their cheerleader / advocate. The current "perfect storm" of slipjoint popularity has been going on for years with no indication of lessening. Large tactical knives are not welcome in more and more environments with no turning back. My experience as a day trader taught me the trend is strong, you can take it to the bank (I did). GEC needs to take advantage of the trend. When / if the trend changes, companies should be dynamic enough to change. And change again. I successfully ran an organization with a $350M budget per annum and later retired from a Fortune 10 company. ATT didn't stick with copper wire home phones when everyone went to cell phones and they aren't looking back. Recognize the trend and change. Hoping it might change back is folly in my real world experience.
Doesn't take 1000 new rules to sell knives, I did that too, sold $100K of Microtechs gross my first year while additionally working full time. Let's make it simple.
1. GEC has a huge presence on social media. Huge. Dwarfs BF where they have zero presence outside dealers and customers. GEC announces new run on their social media outlets (free advertising) and web site. GEC announces they will take orders for new run for the entire month of February, orders must be paid in full when ordering. No limit. If you can't buy what you want in a month, you miss out or potentially pay more later. A month is a lot better than 10 seconds and a lucky horseshoe. Feb 28 at midnight ordering stops. March 1 GEC begins shipping orders in the order received.
2. Rinse and repeat for each new release. GEC profits skyrocket even if they don't raise prices. Flippers' profit evaporates so they move on.
Hate to see a dealer / flipper make more on one knife than you make on the entire sku. Am not good with that because I've been in those shoes as a knife dealer. Not fair. Not right. I closed Chief's Cutlery as a result of unfair dealings from the factory selling to different dealers at different prices. The sweat / dirt on my farm hat didn't come from flipping.