Very cool thread. I just wish that the magazine editors and publishers were reading it...
First of all, most of the commercial knife magazines survive on advertising, plain and simple. The unfortunate result of this is that they have tied exposure in the magazine directly to the purchasing of ads. Bigger ads mean more articles. It sucks, I hate it, but that's the way it is.
The only knife mags I have ever written for that have looked at article content alone with no advertising overtones have been Petersen's "Combat Knives" and "KnifeForums." "Combat Knives" was by far the best. They were interested in tactics as well as reviews, they paid well, and they had the horsepower to hit the market hard.
"KnifeForums" is a very honest publication that is also open minded and prints the truth. I hope it succeeds and am doing my part to support it, free of charge.
I also truly enjoyed writing for "Fighting Knives." Although I got into that magazine late in the game, it was truly a groundbreaking publication for tactical knife folks and an important part of tactical knife history.
I don't write for Blade on principle. They spoke out editorially against tactical knife people and folks who train with knives, yet still try to spin the tactical angle whenever possible to make a buck. I gave up on hipocrisy when I quit my government job.
With all that said, I'm proud to write for Tactical Knives. Although it's far from perfect, it's currently the leader in the industry and it gives me the opportunity to highlight the work of some truly good makers.
As for fluff articles and misguided reviews full of twig chopping, I hate them too. That's why I try to do a better job and respect other writers who do the same. In fact, my personal evaluation scale for knife writers is based not only on what they write, but what they've REFUSED to write about and which knives they've sent back without writing a review.
When it's all said and done, I like reading knife magazines because THEY'RE ABOUT KNIVES. I guess it's like skin magazines. Even if you don't think the girls inside are pretty, at least they're still naked...
Stay safe,