The success of Bean's business strategy is reflected in the increase in profits between 1924 and the 1960s. In 1924, the company had been operating for 12 years, had twenty-four employees on its payroll and posted $135,000 in sales for the year. In 1937, sales of $1 million were recorded. By 1950, the company had more than 100 employees and achieved sales of nearly $2 million. By 1964, sales reached $3 million and profits were $70,000. However, despite the considerable profits, Bean was opposed to expansion, fearing that his customers would dislike change and its implied loss of personal customer service.
