Mike, I heat both sides when I'm oxidizing it, (either laying flat or suspended), but only one when I'm reticulating. Both sides get pickled. Oxy/ac works best, but all I had this time was oxy/Mapp. I like to use the smallest tip I can, run it extra hot and oxidizing, and hold it an inch or two over the surface of the sheet.
The more times you repeat the oxidizing and pickling, the more dramatic the effect. I've had them where they raised up to about 1/8 inch in relief. Although I'm not sure that much relief would necessarily always be desirable.
I’m going to try and form this one into a hollow ferrule which gets a little touchy. It tends to be a little bit brittle and crack if you aren’t careful when you are forming it. This piece is coin silver 80/20 which does tend to be harder and a bit more brittle than sterling, but also tends to be easier to reticulate.