The Kingdom of Victorinox

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Jun 29, 1999
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Just got back from a once-in-a-lifetime hiking trip in the Swiss Alps, so, naturally, going through Zurich I had to check out the Victorinox store just off the Bahnhofstrasse, Zurich’s main drag and reputedly one of the world's most expensive and exclusive shopping avenues: Rolex, Omega, IWC, you name it. Not to mention the Aston Martin and the 500-hp V-12 diesel Audi, just the ticket for tooling around the Alps at 160 mph. (Mind the corners.) The Victorinox store featured all of the brand's watches, luggage and, of course, a huge selection of SAKs. Surprisingly, the SAKS -- everything from the basic Alpiner (4" blade to get at the peanut butter and the essential corkscrew) to the brick-sized uber SAK with the 64 GIG hard drive (just kidding) and brain trepanning tool, were quite reasonably priced. There were displays of SAKS everywhere we went; it's surprising the Swiss haven't named Macgyver a national hero. Didn't see any FBs aside from a few cheap-looking plastic-handled tourist jobs, not even a Mora. Came across one small display of Opinels, at roughly four times what I paid in Paris last spring. I had my trusty Officer's model SAK with me and my Timex, so I passed on all the watches and SAKS, not without a tinge of regret. Besides, this trip and the last ate up the next couple of year's knife budgets.Oh, well, wasn't planning on taking it with me.:D
 
Loads. Not sure if I can post any, though. I'll try putting some on-line. The scenery was beyond staggering. The peaks of the Eiger and Jungfraujoch tower over Murren, the small town (300) where we stayed.
 
I studied in Switzerland for a while and they sold SAKs EVERYWHERE. I ended up with twenty or so in a couple of months. I even got one with some cheese (Heidi was the brand) I bouth at Migros, Cross pens came with matching Vic Classics and Caran d'Ache biros included a small Wenger.
 
I remember that shopping district. I saw a Tesla dealer, too. I got my one-and-only SAK at a nearby restaurant -- it came with the appetizer. The idea was you'd cut up your paté with the SAK then take it as a souvenir. Worked for me :)
 
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