I made a couple different versions of this kit and have been playing around with it. It's a blast to use actually, but I cast differently than in the video. I hold the kit in my left hand and give the line an underhand toss with my right hand. You can (like everything else) Google and find a million ideas for these things! I've already made a few. All I have to show for it so far is a small bluegill, but it looks promising. I carry one in my day pack and in my bike saddlebag.
http://youtu.be/gB-7BJaGOyo
http://youtu.be/gB-7BJaGOyo