Yeah, you got me, another one....

what is it about naming inanimate objects that seems to fascinate people?

I've never been into this but I bought a used car recently and when I would start the car with my microchipped key it would say "Monica" on the screen. At first I thought that the car had been named Monica but then I realized that the previous owner must have been named Monica. Bur for awhile I thought it was interesting to think of the car as Monica. Partly because I've never known anyone with that name and that name always had a connotation to me of sophistication and intrigue, and maybe a little bit of bad girl. Later the dealer put in a new computer under warranty and the name went away.
 
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