I have knives being shipped in from three companies right now, lurk around a lot of the manufacturer forums for new product updates and to analyze possible buys. I have to admit, some do take it a bit far. When a company moderator admits the limitation of a knife or says he's fond of another company's design, that shows real class and chivalry. No single company can perfectly pull off every niche a customer can have. RAT is not a gentleman's knife company, Spyderco is focusing on slipjoints and smaller folders instead of my beloved fixed blades, Victorinox is a traditional bunch that comes out with a new model every election year, and they're all doing great in their niche markets. I give Spyderco the nod for their contributions, enjoy the no-nonsense style of the RATS, carry a Vic for a classy slipjoint, but can't associate myself with a company where I'm just a customer. They get free advertising from me when friends ask for something that their product would fit, but they have the same odds as their competitors.