I would be quite surprised if Bladeforums did not generate a healthy revenue stream.
It existed for 12 years before ads were implemented. Most of those years Spark was the owner. If he was in it for the money, we would have seen ads long before that, and us paying members would be seeing ads like everybody else. Maybe he makes a little from all the subscriptions and ads. If so, good for him. Running a forum like this doesn't just take money, it takes a lot of time and hassle. If you think it's annoying when something goes wrong and you can't read or post here for a few hours because of a server issue, software problem, or these recent DOS attacks, imagine the stress Kevin is going through. Maybe he's raking in the dough, swimming in it Scrooge McDuck style. I seriously doubt it. But even then, running a forum of this size is a job in of itself, and I couldn't fault anybody for turning a profit.
Otherwise, there would be no reason for it to exist.
That's just an extremely absurd and naive assumption. Of course there's reasons for it to exist. Spark is a knife enthusiast. We all are. There's many here who have paid subscriptions for no reason other than to support the site. Look at all the Basic members. What do they get from their money? No ads. BFD, you can block those with Ad Blocker. Personal messages? BFD, there's email and visitor messages if you can't do PMs. An avatar/signature? So what. There's Gold and Platinum members that have never sold anything. Why would people pay money when they get virtually nothing in return? Because they're enthusiasts.
I can't speak for Kevin, but if I owned and ran bladeforums, I'd be extremely proud. Not only of the fact that it's the largest knife discussion forum on the internet, but that it brings together enthusiasts from around the world. Careers for knifemakers and craftsmen have been started here. Without the power of the internet and the expanse of BF, many makers might never have made it. All it takes is a couple pics of a nice looking knife, or a low-rider pocket clip, or some groovy custom scales, and suddenly a off-time hobbyist can be transformed into a craftsman with so many orders he has to make a waiting list.
Also, manufacturers can request their own forums here. Spyderco, Buck, Kershaw, Benchmade, Chris Reeve, Busse, Emerson, Boker, Kabar, just to name a few of the
biggest names in high quality knives all have forums here.
For free. All on Spark's dime. He could charge them. And I bet most, if not all, would be happy to pay handsomely for the exposure. I mean, if I owned a knife company, I'd certainly have my own forum. But I'd also want to have my own section on the
world's largest knife discussion forum on the internet. And I'd be willing to pay a chunk of change for that kind of exposure and community involvement. I'm sure you've looked into at least one of the manufacturers' forums. It doesn't take much poking around Spyderco's, Kershaws, Busse's, Emerson's, or CRK's forums to see that having these forums is undoubtedly a huge boon to the companies and their sales. Busses sell so fast that you can often only get them on the secondary market. High end Kershaw/ZTs sell like crazy. The Sebenza is the Holy Grail for countless people. And you can't find a Paramilitary 2 to save your life. Bladeforums, the size of its membership, and the word of mouth it generates, creates crazy buzz about certain knives. Way more than some ad in a magazine that's only bought by people that wear camo to church.
Spark could charge companies thousands of dollars a year for the privilege of having that kind of exposure, and they'd pay it.
But he doesn't.