- Joined
- Feb 7, 2000
- Messages
- 6,685
I was reading this review of Leatherman's new Sidekick and Wingman multi-tools. The review says that they are "described as 'entry-level' tools that are aimed at first-time multi-tool buyers and current users looking for a high quality backup at a good price."
It continues ... "Leatherman knew exactly what they were doing when they designed the Sidekick and Wingman tools. ... Once the target audience, first-time multi-tool buyers and those upgrading from generic import models, get a taste for Leatherman quality, theyre definitely going to be hankering for more."
I think GEC ought to go the same route, launching a line of simple delrin-handled knives in the <$50 range. I'm just talking about 2 or 3 of the more common patterns, along the lines of the 72 mini lockback and a mini trapper and trapper. The idea isn't to create the next Old Timer and sell tens of thousands every year to guys all over the U.S. Instead, the idea would be to lure in a smaller but very loyal customer base that would likely be as susceptible to GEC addiction as most of you guys here are.
Just food for thought in case GEC guys ever read this stuff.
-- Mark
It continues ... "Leatherman knew exactly what they were doing when they designed the Sidekick and Wingman tools. ... Once the target audience, first-time multi-tool buyers and those upgrading from generic import models, get a taste for Leatherman quality, theyre definitely going to be hankering for more."
I think GEC ought to go the same route, launching a line of simple delrin-handled knives in the <$50 range. I'm just talking about 2 or 3 of the more common patterns, along the lines of the 72 mini lockback and a mini trapper and trapper. The idea isn't to create the next Old Timer and sell tens of thousands every year to guys all over the U.S. Instead, the idea would be to lure in a smaller but very loyal customer base that would likely be as susceptible to GEC addiction as most of you guys here are.
Just food for thought in case GEC guys ever read this stuff.
-- Mark