INFLATED KNIFE PRICE MARKETING - Who is the winner?

S

Seriousbladeno1

Joined
Sep 11, 2014
Messages
921
Hi guys

This will surely remind you few real life ongoing marketing tricks within knife and cutlery industry.

Please,read and think of links to all of possible companies, to whom this may apply these days....Surely, a lot of people, who have very little or no knowledge within knife industry and metalurgy will have no clue,what i am talking about,but those who do,please,share your honest opinions and tips here,who might just be the winner of "Inflated price marketing"

Many so called "best and guaranteed experts in the field" will see a knife,,,that can be decent sort of quality and very reasonably priced,lets call it 120 USD,,,,this "expert" however call this knife a junk,,,,thinking of its price tag is just not good enough for him,to bragg around....

However,if the company making this knife decide to make a marketing move of adding "secret composition and cook the steel" to the "world's unbeatable quality" along with multiplying price to 650 USD for the very same knife.....guess what will happend?!!!!

The very same guy "the expert" will spot very same knife for the price tag of 650 USD with "guaranteed best of the best of the best" package,,,,hi will work even overtime,just to save up money for this "super-knife" of "best quality ever" and once he make a purchase,he will never stop braging around, about "superiority" of his knife to all around,in all possible forums,often created and controled by the very same knife company,,,who added "secret stuff" to ordinary steel, making their steel "superior to all world steels".......

This guy,knowing very little or nothing about steel metalurgy,will just get involved his friends and all around people, who is having no clue also,to buy this "super expensive,the best of the best knife" and will spread the rumours arround into wide community, who are having same "knife expertise",,, all happy to pay ten times more,than the knife is really worth, because only the "best of the best " cost that much.....guaranteed,no discussion about that,with anybody,who may disagree at any point....Blinded,close minded,tricked,ripped off,with little knowledge,these people create all comunities of "knife supremacists" convinced-their knifes are absolute superior to all knifes,ever made.....

When you make a valid point and make this people "angry" or hesitating about their "only truth",,, they just keep insulting you,right,left,centre only to prove their superiority no matter what....

There is number of companies today,operating with very successful and tricky INFLATING PRICE MARKETING,with overly agressive advertisements,often very false,catching into their web,more and more "experts" thanks to their prejudice to price......

Which company would you consider the winner in this sort of inflated price marketing?

Thanks for any opinions, have some fun guys,set your feelings free here in this thread!
 
My feeling is that if the price is too high I won't buy it.
 
Can you give some kind of example of this? Like when a company adds some secret ingredient and an expert that previously thought the knife was overpriced at the lower price point now thinks it is worth the higher price point?

I mean is there a real life anecdote toward which you could point me for clarification? Thanks.

We make threads here about pricing all the time, that's unlikely to change.
 
The business of knife companies is selling knives.

They price their knives at a price people will buy them at.

Knives (and nothing else for that matter) that sells is overpriced or inflated.

Maybe you can show us an example of a knife company that prices their knives so high that they cannot sell them. Because every time someone opens this thread, they never do that. :thumbup:
 
RedLynx said:
Can you give some kind of example of this? Like when a company adds some secret ingredient and an expert that previously thought the knife was overpriced at the lower price point now thinks it is worth the higher price point?

I mean is there a real life anecdote toward which you could point me for clarification? Thanks.

We make threads here about pricing all the time, that's unlikely to change.
Click to expand...

I had in mind typical guy, "an expert" that for him was price of the knife too low,to be interested in...

Same product added few hundred bucks on top,plus "secret ingredience" into steel making it bit stronger,makes him very interested and convinced its the best of the best of the best of the best.....

Thats what i addressed
 
The "typical guy" would unlikely to buy a $100+ knife to start with. They're more likely to buy a Gerber, United Cutlery, or some gas station knife.
 
OK. So you are talking about individuals who know little about knives and think expensive=better.

I don't really see much of that around here. The members know knives too well.
 
Who is the winner? No one is, in my book. Maybe the company that makes the knife but it will be a hollow victory because many people (like me) will only buy a single knife instead of two or three.
 
Maybe you are saying that someone who pays more than you are willing to pay for a knife using the newest steel has been sucked in by marketing?

That seems a little insulting to the steel junkies around here who love to give the latest steels a test run.
 
marcinek said:
Maybe you are saying that someone who pays more than you are willing to pay for a knife using the newest steel has been sucked in by marketing?

That seems a little insulting to the steel junkies around here who love to give the latest steels a test run.
Click to expand...

So what kind of business are you in? Do you make a product? Sell a product, provide a service or work for someone else at an entry level?

nick21 said:
Truth is your post is pretty hard to decipher OP
Click to expand...

This too?

Your complaint is what exactly?
 
marcinek said:
Aha. A quick look through of Seriousbladeno1's earlier posts makes it pretty clear that the price-inflating maker with the sucked in fans is Busse.
Click to expand...

That's who I was figuring it was too, given the "using plain steel with a secret ingredient".
 
I can't figure out what the OP is talking about.
An example would help.

Do not put words in the OP's mouth. Let him clarify what he is posting about.
 
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