Too many serious players spewing garbage- vitriol, hatred, fear; all the addictive hits. Give the masses their boogeymen, so they're so distracted by delusion that they can't see the reality that's staring them in the face- that they are being exploited.
Itās one of my simple gauges;
When someone is trying to push emotional buttons, and begins spewing rhetoric, and outrage, I automatically assume that it ISNāT because theyāre so passionate about the topic, and more commonly, that theyāre fully aware that a dispassionate delivery wouldnāt sway the sheeple listening, and need to resort to triggering emotions, for which most folks donāt require much logic or reasoning for.
And āYou canāt reason a person out of a position they didnāt reason themselves intoā.
Itās something thatās been studied in psychology, and actively used. People whoāve been swayed emotionally to their position, are far more resistant to being talked out of that position, because no amount of facts or logic have any bearing on their position.
Not knocking Subarus, or their owners, but anyone old enough to remember their ad campaigns, has seen an example of this used in advertising.
Remember those old ads, pushing Subaruās AWD technology? Eg. The one where the Subaru owner challenges his BMW driving neighbor to race around their snowy neighborhood etc.? They spent a lot on ads trying to sway buyers to their AWD, safety and tech superiority etc.
Didnāt work very well as far as results vs marketing. It was when they began making ads to build an emotional connection, that they saw much better results. Showing Subaru owners doing the kinds of things, and living the kinds of lives prospective vehicle owners dreamed of (even if the buyer really never takes their Subaru to any of these out-of-the-way isolated outdoor spots, the dream is that they COULD).
Instead of talking about safety/crash ratings, showing loving families protected by things like anti-collision tech (which numerous other brands have) etc.
Emotion is how the devious manipulate the unwary and gullible.
I have a moron coworker who spends most of their free time getting riled up from listening to ranting podcasters. A sucker for every rage bait topic the ranting idiots bring up, and too stupid to ever fact check any of those topics.