james terrio
Sharpest Knife in the Light Socket
- Joined
- Apr 15, 2010
- Messages
- 22,618
Are the majority of your sales to the educated knife buyer/enthusiast or to the person that doesn't necessarily know the intricacies of steel?
Speaking only for myself, by far most of my knives go to people with more than a passing interest in quality steel and high performance. Nearly all of my clients are pretty well-informed about what they want, and why.
There's no way I could compete for the knife-buying dollar of the 90% of folks who just buy a $100 set of 15 kitchen knives or a $30 hunter and use/abuse them till they're butter-dull... and keep on trying to use them. Nor do I have any desire to do so.