Some of my faves:
Glycine Airman- accurate, good looking and makes telling time in three time zones a piece of cake
Heuer chronograph- a classic that's still running strong after 50 years
Sinn EZM2- there's just something cool about a watch that's waterproof to 30,000 plus ft
Luminox stainless- glows at night like the Chernobyl countryside
Last but not least, though it's not PC to say so these days, I have to admit that my 19 year old Rolex Sub has them all beat hands down. It's been banged around incessantly, handled hi temps, low temps, cat shots, traps, hi Gs, rapid depressurizations, the recoil of thousands of rounds sent downrange and so much more without missing as much as a beat.