This entire conversation seems odd to me. I'm not trying to be rude, but I want to explain my confusion below, because I just watched and interview with Eric and I got the same feeling.
Also, it's worth noting that I'm a huge Spyderco fanboi. I have a case full of spyderco knives worth enough to buy a nice, new car.
I have two points:
1. The entire POINT of a custom shop is to create pocket jewelry or keepsakes. Let me explain.
Are new buyers going to use a custom shop? No. It's going to be long time addicts (like myself), and people buying gifts for another (which I've used the Benchmade custom shop for). So the entire purpose of a custom shop kind of flies in the face of the stated design philosophy of Spyderco mentioned earlier in this thread.
2. The "cutting edge first" philosophy behind Spyderco knives is one reason we love them, but to say it's the ONLY thing that matters is compete and total bull feces. I had to same reaction to Eric Glesser hand waving away the peel-ply carbon fiber on the Canis, saying something like people who want real carbon fiber are all about "lipstick and hair rollers." This was a little insulting to me, and it didn't make sense. If looks didn't matter, why even do the peel-ply carbon fiber?
If looks don't matter, why are so many sprints put out in every color of the rainbow? If looks don't matter, why has Spyderco released real carbon fiber, and why are there old models pimped out (beautifully) by Yellowhorse? If Spyderco is only about creating cutting tools and aesthetics don't matter, why are they producing copies of custom maker's designs for (in the case of the Paysan) $500?
The very first Manix 2 I bought is a good enough knife to last me almost the rest of my life. The reason I keep buying Spydercos is because I enjoy the design philosophy of Spyderco only producing cutting tools first, but I also like the risks they take, and the oddly beautiful designs. Aesthetics are why I've spend thousands on the brand, and for anyone affiliated with Spyderco to pretend this is not reality, is a little silly.
My opinion: I think Spyderco reps need to start being more consistent with their message, that cutting comes first, but cutting is not everything. Because if we look at the new products coming out this year, like 75% of them are for collectors like myself...or are we really believing that some random construction worker is going to buy a Pochi and extend the little tail before doing hard cutting tasks? Really? Do regular people care about Rex 45?
If Spyderco's message is consistent with what they're actually selling, there would be no issue with a custom shop. My #1 point would no longer be valid. But as it stands right now, I'm kind of disappointed to see folks associated with the company (including Eric!) giving conflicting messages that seem at least someone insulting to people like me who are willing to pay $400+ for a Rassenti collaboration...and would be willing to pay extra in the custom shop to have our names engraved in a blade or whatever.
TL

R:
I don't know if Submicron is actually affiliated with the company, but I've seen Eric say flavors of this before as well (recently in a Blade HQ video, in fact) and I'm at least partially refuting this quote earlier in this thread:
"While most knife manufacturers focus on handle color and overall aesthetic design, Spyderco focuses on what matters, the blade, the steel, ergonomics, and cutting performance. Spyderco wants to make functional cutting tools, not pretty pocket jewelry.
To make a custom shop in the way Benchmade has done, designed to create pocket jewelry, would not be consistent with Spyderco's culture of first-principal thinking when it comes to knives."