SpySmasher
Lead Guitar
- Joined
- Sep 1, 2016
- Messages
- 5,016
And they still get to call it an "Axis Lock." Trademarks don't expire, ever. Which means that no one can legally advertise or call their Axis-type locks by that name except BM. It's worth a ton to BM.20 years should give a company enough time to set up a good reputation in whatever field its patent is in.
If we look at the Axis Lock alot of people are still going to go to BM if they want an axis lock since they are the known player in that area of lock design. Some people won’t but BM has had a long time to build up loyal customers desiring an axis lock.