That sounds like a positive repurcussion to me!
No one is born a custom knife enthusiast, that's a learned thing and we all start somewhere, the guy you talked to might have started while watching the show. In 5 years, he might call you back and place an order for a $3000 knife.
I think some of you might be losing sight of the bigger picture here, and that's totally understandable. How many top chefs do you think take Chopped or Hell's Kitchen seriously? As professionals, it's super easy for you guys to see through the spectacle of the thing and pick apart every aspect. But to the layperson, who didn't even know that PEOPLE make knives before seeing them do so on tv, this kind of stuff can help to open minds...and wallets!
Just think of it this way; say 20 000 people who know nothing of custom cutlery watch this show. Of that, do you think it's reasonable to assume that up to 5% of them might follow up with a call to a knife maker, a visit to an online purveyor, discovery of Bladeforums? That's 1000 people! These are arbitrary numbers that I'm pulling out of my ass. But consider the resources behind this show; the demographic surveys, viewer surveys etc... a lot of time and money was invested with the expectation of a return- this stuff is never done on a lark, and is always done to generate profit.
And please also consider the risk and investment by those who've chosen to participate. I personally feel like these guys should be commended for sticking their necks out, and they should be encouraged by their peers to succeed.
As for the weapons slant the show has, I personally agree with Mr. Long in a sense. But....just consider how this approach might have been arrived upon. Viewer surveys, demographic studies etc. I think it's safe to say that, generally speaking, Americans LOVE weapons! Now, I'd prefer watching a show that portrays the creation of knives as tools, but I know that consumers of programs like this are less likely to be engaged by that angle, and the job of any source of entertainment is to engage as many as possible to the point of saturation.
I pulled the following from a friend's facebook feed, (without permission

), and I think it merits a read;
I have to say that Im a little bit disappointed to read the comments that are streaming in. Especially from other custom makers.
Before making the decision to be part of the show, I spent a lot of time talking to fellow smiths about their thoughts on the show, both negative and positive. Almost unanimously, the feedback I got was extreme skepticism and negativity about how they will represent us personally, as craftsmen, as a representative of our trade, the quality of our work and what it will do to our reputations as makers.
Based on all the competition/reality bull-shit, shit-show television out there, I have to say that I was on the same side of things.
Sadly, Im seeing the exact negativity and reputation bashing that we were afraid of right here. Were doing it to ourselves. If this is how were treating each other, what keeps them from doing the same and most likely worse? Not just to us and our trade, but on future shows to other makers and other trades?
Everything Ive heard from non-makers and folks completely unfamiliar with our craft has been nothing but positivity and awe. By talking shit here and tearing our fellow craftsmen apart were setting an incredibly poor example that does nothing but turn us into the evil we feared would befall us.
This is our opportunity to stand together and show the entertainment powers that be, that though we may not agree with choices made, techniques or actions taken, we stand together and applaud our fellow makers for putting forth their best efforts with what they had to work with.
Youve chosen to or not to be part of the show, and whether we wanted it or not, the show was going to be made. You may not appreciate me, the rest of our representation on the show or even the show itself, but as fellow craftsmen of bladesmithing, I believe we need to show the world that we are an honorable trade and that we stand together.