Hi Ben!
I live in Argentina, our economy is not as strong as the USA, so customers may want a knife and four months later (my wait time currently) don't have the money or spent it in something/somewhere else.
I've been a full time knifemaker for the last three years and its my policy to ask for 50% in advance (and then the price is frozen), even for repeat customers. That provides a steady flow that allows me to buy steel if there is a spike in sales or other consumables we all use.
I have developed a style, way different than other knifemakers, not better, different.
Also I try hard to keep my promises, I can slip a week of the deadline, but usually I deliver before it.
I was an entrepreneur all my life, so I know one to one sales, I tell all my friends that I enjoy selling and making the knives the same amount.
And this is my humble advise, learn sales, practice makes you better, you need to lose hundreds of sales to learn, but at the end there is the big payoff. Read about selling, everything related too. Skip netflix and read more, and practice more!
I sell thru my webpage (
www.peu.net) which I made to be an easy to use gallery with tons of photos and almost nothing more.
Also I sell thru the big3 of social networks (check my signature)
I respond to every single price request, even if the prospective customer only post something like
$? in one of my social networks posts.
Post every day, if you do something else (I make naturally leavened bread every friday) post about it too, but your focus should be knifemaking, if not every day, every other day, but you need to be regular and constant, so you are always present on your customers and customers to be minds. If you make 5 knives, post them thru the week or once the previous one is sold, not all at once, even if all of them are available.
Constantly think about how to improve your methods, how to make your belt last longer and at the same time how to throw them away faster, in a nutshell, how to work more efficiently.
Pablo