benchmade 710 returns for 2024

Think my 710 in M390 was in the $150 realm. S90V with new springs isn't enough an upgrade to justify me digging into my wallet to bring out four bills.
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A re-released Griptillian in 154cm like the good 'ole days, at about 100 bucks would be nice.

Its a darn good pocket knife and I was pretty surprised when they dropped it.
 
Benchmade is pricing themselves out of existence. At this price point, there are so many better options for made in the USA blades with better materials, designs and engineering behind them.
I wonder what market are they going for?
No doubt, the Military 2 is is a much better redesign of a classic than Benchmade's attempt with the 710.
 
Pushing into tightly toleranced, American made, smaller batch production prices for this 710 is beyond comical. Damn near sebbie prices! Shf prices! For titanium and magnacut!

This has to be desperation. If this sells, i guess why the hell not charge 600 for the next release? People buying these knives at these prices is the problem.
 
The original 710 is probably my favorite folder ever but, for sentimental reasons. The new release does not interest me at all. The pricing, blade coating, and aluminum scales kill it for me as a new purchase.
 
Benchmade is pricing themselves out of existence.
Do you have any evidence of this? Are they having difficulty selling knives? Could you please point me to a site showing their declining sales figures?
 
$350 WAS the butterfly tax. $450+ is the let's just see how hard we can push it before people wake up and the market collapses tax. Don't forget to add $100 or so to get some aftermarket scales, because those tacky, overmilled ones are fugly!



I’m glad I’m not the only one that thinks the scale designs are ugly. The original design was much nicer in my opinion. I don’t understand why they needed to screw up a good thing.
 
I wonder what market are they going for?

Seems to me a large portion of it is the hiker/hunter/camper/outdoorsman that is not necessarily a knife enthusiast but sees a knife as a vital part of gear for their hobby. They have no desire to own all the knives, they just need one good knife for their intended use, and pay whatever the price tag says in a "buy once cry once" situation to have what they view as the best. Brands like CRK, Hinderer, etc. are probably not even on their radar, and they likely see Benchmade as the pinnacle of knife companies. For example, if you walk into REI you'll see a display full of production Benchmade at full retail with little to no competition.

Perhaps the company has decided that they make more (or project to make more going forward) selling fewer knives at higher prices. The market will decide how that works out. It's fairly obvious that a majority of the knife enthusiast represented by the comments here see better value for their money elsewhere.

All pure speculation on my part, BTW
 
Some of my buddies act like the only knives worth a damn are, indeed, only Benchmade. These same folks will only carry Glocks.
 
"The original 710 was way better. D2 and G10, and like $135 "; I cant imagine this knife going from 135 to 450 that is just insane; even w the steel upgrade and other things.
 
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Do I love the two 710s I have?
Yes
Will I get a 2024 version at the current price?
No. But I can see another Hinderer in my future.
 
Bottom line for me is that the thing is ugly and probably uncomfortable. Gone are the elegant lines that made the original a hit. Also, at those prices the Chinese will eat their lunch. A hard pass for me.

N2s
 
The price is definitely an issue, especially the sold-out MagnaCut LE at $600.

But I like the new 710 models visually. The upgrades to the basic model -- S90V steel and a better omega spring -- are substantial.

According to Larrin's data, S90V has about 24 percent more abrasion resistance than M390, which is no slouch. And it is 8 percent tougher, to boot. In use, the added toughness should make the edge last even longer and be more resistant to chipping.

Compared to S30V, S90V is 34 percent more abrasion resistance at almost the same toughness. In use, the edge should hold up about a third longer.

I'd love to see Benchmade do something similar with the Rukus.
 
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