Only of the things I'm considering is what a giveaway BOB would be and what it could and should consist of.
Should I assume that the person(s) are travelling with me? or that it's just a supply kit for people cmaping out around my house because of an event similar to what was described by Erdelyi? What kind of stuff is going to cause more problems than it solved?
A space blanket is an easy one, as is a P38 and a couple fo countycomm "one buck" LED lights. But- for example- I carry iodine in glass vials (inside protective cases, I should do photos of that) because I know how to use it for first aid/medical and water purification. But what if I give it to someone who somehow manages to miss the whole DROPS per liter thing and dumps the whole 2 ounces into a gallon of water and sucks it down?
I can't afford to put nice knives into multiple kits like that, but I've got enough used SAKs and usable $5 Schrade lockblades (they aren't Buck 110s, but they will cut stuff) to fill a dozen throwaway kits. Same with older nalgene bottles, supersporks, and such. Hrm, maybe I should hunt for surplus sales and grab a pile of older pistol belts, ALICE canteen kits and mag pouches to base these off of.
I'm thinking that it's going to be as much a comfort kit as a BOB if it's going to someone whose experience level is really low.
Not to compare the girl down the street with my son, actually- my son's setup is getting more advanced every week. But when he was 4 and 5, his kit was at least 80% comfort and rescue. Orange bandana, whistle, windup flashlight/radio, earbuds. Hot cocoa mix, honey/sugar/salt packets (hard boiled eggs are a regular hiking/park treat and salt is always handy), a couple granloa bars and some peppermint candies, space blanket, colored pencils and paper.
What you are looking at in a situation like this MAY be more akin to refugee than "helping stock the personal gear of a survivalist"- your guests for the bugout (or bugin) may end up becoming that, but at first you might be giving them a bag that's simply a psychological tool. Helping to fill the bottom parts of Maslow's Hierarchy.
If- for whatever reason- you have nothing, a magic bag with your very own eating utensils, a tiny bit of food and water security, and warmth- well, that might turn you from shell shocked and shut down to willing and able to Do Stuff.