Help me choose my winning logo design! 2nd poll

Linus Knives

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Knifemaker / Craftsman / Service Provider
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Jul 13, 2023
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Hey everyone, after doing the final round of the logo contest I chose these 4 designs as my top ones. I REALLY would appreciate it if you’d put in your vote for your favorite one.
FYI I will put JUST the design on the knife- not the text. The words “Linus’s Knives” will be only for media.
Thanks in advance, Linus

 
Unless you are trying to hide / avoid new customers , just clearly put your name on the knives you make .

Nobody buys just because of a cool enigmatic logo , especially if they can't decipher it ! ;)
Of course. I want my logo to be obvious but I don’t want it to just be my name especially with the length of it. I think a lot of handmade knives look much more professional with a logo and not just text.
 
My first thought was the same as above, Linus Knives rolls off the tongue much better.

My answer to the best logo comes in the form of questions that only the OP can answer, because the OP's opinion is the only one that matters

What looks better in an etch?
Will Those tiny dots representing the rivets and the fine sharp points etch?
Which can you read the furtheset away?
What looks better with the logo only?
What lools better with the name only?
 
My first thought was the same as above, Linus Knives rolls off the tongue much better.

My answer to the best logo comes in the form of questions that only the OP can answer, because the OP's opinion is the only one that matters

What looks better in an etch?
Will Those tiny dots representing the rivets and the fine sharp points etch?
Which can you read the furtheset away?
What looks better with the logo only?
What lools better with the name only?
Good advice. I’m going to get a laser so it will basically do anything small.
 
I like the idea of using the logo only. Linus Knives on the blade looks weird (to me) and takes up too much space. The first logo looks good.

Yes, but the logo isn't all about the knife. It is how it looks on a web site, how it looks printed on a box, how it looks embroidered on a trade show polo shirt or morale patches...

How it looks in one color, two color, muted military colors...
 
Yes, but the logo isn't all about the knife. It is how it looks on a web site, how it looks printed on a box, how it looks embroidered on a trade show polo shirt or morale patches...

How it looks in one color, two color, muted military colors...

Great points all around. I still think the full name looks weird on the blade.
 
Cranky old, retired commercial artist’s opinion to follow:D

It’s a knife, not a plumber’s truck. It doesn’t need a logo. Nor a descriptive.
“LINUS” on the ricasso is plenty. It worked for LILE, SISKA & countless others.

Less is more, more or less.

Now having a logo for the business is another matter entirely.
A good logo works on a stamp or a billboard.
A good logo works equally well in B&W as it does in color.
A good logo easily conveys the name of the company in a recognizable way.

A good logo is NOT a puzzle waiting to be solved.

A great logo has a “hook” that may or may not be immediately obvious but alludes to the company’s business. For example, the arrow in the FedEx logo, the arrow pointing from “A” to “z” in the Amazon logo or letters in the General Electric logo mimicking the filaments in a lightbulb.

Having said all of that Linus should pick the logo he likes since it’s his business, his reputation & he has to live with it.
:D

And a question for the English majors
(my poofreader retired as well)
Shouldn’t it be Linus’ Knives?

Anyway, good luck. I’ll get down off this soapbox before I fall off it and get ready for my nap :D
 
Cranky old, retired commercial artist’s opinion to follow:D

It’s a knife, not a plumber’s truck. It doesn’t need a logo. Nor a descriptive.
“LINUS” on the ricasso is plenty. It worked for LILE, SISKA & countless others.

Less is more, more or less.

Now having a logo for the business is another matter entirely.
A good logo works on a stamp or a billboard.
A good logo works equally well in B&W as it does in color.
A good logo easily conveys the name of the company in a recognizable way.

A good logo is NOT a puzzle waiting to be solved.

A great logo has a “hook” that may or may not be immediately obvious but alludes to the company’s business. For example, the arrow in the FedEx logo, the arrow pointing from “A” to “z” in the Amazon logo or letters in the General Electric logo mimicking the filaments in a lightbulb.

Having said all of that Linus should pick the logo he likes since it’s his business, his reputation & he has to live with it.
:D

And a question for the English majors
(my poofreader retired as well)
Shouldn’t it be Linus’ Knives?

Anyway, good luck. I’ll get down off this soapbox before I fall off it and get ready for my nap :D
this is GREAT advice. thanks so much. Grammatically correct is Linus's Knives.
 
Unless you are trying to hide / avoid new customers , just clearly put your name on the knives you make .

Nobody buys just because of a cool enigmatic logo , especially if they can't decipher it ! ;)
It's always annoying to me to find a knife that I like alot, but with unidentifiable maker's mark, and I can't learn who made the knife because people remember the mark but not the makers name. We have some in wall displays at the outfitter I work for, very nicely made knives, great F&F etc. but only styalized initials and so far no-one knows who made the knives.
 
It's always annoying to me to find a knife that I like alot, but with unidentifiable maker's mark, and I can't learn who made the knife because people remember the mark but not the makers name. We have some in wall displays at the outfitter I work for, very nicely made knives, great F&F etc. but only styalized initials and so far no-one knows who made the knives.
understood. that's why I want it to be obvious that it says LK which would be good enough for a logo.
 
understood. that's why I want it to be obvious that it says LK which would be good enough for a logo.
For now at least I guess. One of the ones we have on display is CR or CK in a big circle, very clear. I've been trying to figure out who made if for the last two years. It came out of a collection that included several of Harold Corby knives and several Randalls. Very nice knife, excellent grind and fit and finish. No idea who made it. Which to me is sad that I cannot give the maker credit for his work when someone asks about it.
 
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