Pricing your work is one thing that is very hard to do. I think it is the most valuable thing we do for our apprentices here. I'm not argueing against the new maker that is selling knives for $100 - $150. Thats where I started too. But if you have stabalized burl, on a very nicely made knife for $150, then you can see that you have undercut not only everyone at the $150 range, but everyone up to the proper price of the knife.
That one knife a week guy might not sound like he could hurt the market. Consider though what happens if he sets up next to you at a show. You're selling your best effort for $150 and he is selling a knife with 3x the material costs and more knifemaking experience in it for the same price. At one knife a week it would be pretty easy to put 20 knives on a show table. Then, you can see it hurts a guy trying to make an honest wage.
Also, somewhere above this post someone mentioned lowering prices. I advise against this. Never lower your prices. When I went into the AG Russell catalog he brought up each instance where I had lowered my price on a piece, or on a model. Dealers are a key part of a full time makers business plan (or should be), and you can't work with dealers and lower your prices. So, avoid doing this at all costs. And, get a dealer to work with, so you can sell knives that are building up in stock.
I think another issue here as that we seem to be proliferating a culture where selling your work as a new maker is "validation" that you're a *real* knifemaker, as a hobbyist. Especially in this venue, every new maker wants to start selling after their third knife, and *all* of them seem to get into it intending to be a full time maker.
No other hobby that I've ever been involved in has this phenomenon.
Hell I've been playing at this game for a few years now, and my one clear intention is to *NOT* be a full time knife maker. I like it too much to do that to myself. Having turned more than a handful of hobbies into full time jobs by happenstance, and subsequently hating them, I'm hoping to forestall that as long as possible. Am I making money off knifemaking related things? Yes absolutely. I also take a few custom orders, and make some semi-production specialty blades, but I'm certainly not in any rush to try and sell every blade I make, and hopefully never will be.
Also, this may be offensive to some, but if the only area any maker has to compete in, is price, you're doomed, and you should quit now, or come back later. You'll never win in the price war, and that's the Walmart mentality that's gotten our country and culture to where it is now. All of us should be competing on quality only, and differentiating ourselves based on design, philosophy, aesthetics, or other subjective aspects that are what define us as a maker. If not, you're missing the point of this whole exercise IMHO, and as Andy says, you're just ruining it for the rest of us.
If the only way you know how to make a better knife is to add some "Bling" to it, be it fancy pins, handle materials, file work, damascus that you likely didn't make yourself, or other embellishments, you need to take a step back and re-evaluate whether you've got something to add to this market.
Just working hard at something doesn't mean you deserve to be successful at it, sorry, that's just reality, and the entitled viewpoint that our mothers instilled in us that "if you just try your best" you'll be great, is something that we should all wipe from our sensitive little cry-baby minds.
Me? You won't see any of my pieces for sale in the Knifemaker's Market until my pieces are priced and worth well north of the average range. I'm not wasting mine, or anybody else's time with less.