I can actually believe this. I've talked about it before, but let's face it. It isn't 2015 anymore. Literally everything that was ZT's claim to fame is now done every day by companies like WE/Reate and plenty of American companies as well. When ZT moved from "Super hard tough use tools made here in the US" to artsy knives made of high end materials, they were pretty much dead in the water from that point onward. Sadly, they haven't relevant for a long time, and candidly, I expect this new model to be either a rerelease of some older model, but with updated steel, or else another new "art" style, super light gents knife, like some of their recent releases in the past couple years have been.
It's a shame. I got heavy into ZTs back in their early heydey, before selling most of them and moving onward. I still own two or three favorites, but don't see myself ever buying any more at this point.