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Skull imagery certainly does not suggest day to day utility nor outdoor recreation operation. Maybe if I was a soldier in a combat zone, or a civy lacking in self confidence and desperately trying to impress, I might go for this. Otherwise a patriotic or otherwise less suggestive emblem would be my choice.
On the other hand I do freely admit to not owning a knife like this nor being tempted to. And if SAKs suddenly featured skulls on them I'd be busy figuring out how to remove or obscure that motif. This is a niche market you're catering to. Good luck!
Both. You should offer one without, and one with, at a higher price.
Will the Minuteman logo be on clip? If not could a minuteman be made where the skull goes?