Tec-X collection from Case.

One big thing that email did was to promote a discussion about these knives. Throw a line out and see who bites.
 
Case has been importing a few items with the Zippo name on them with no real backlash. Why wouldn't they bring this line out under the Zippo name?
 
That does it... "X" is officially my least favorite letter!!!

Jumping into an already oversaturated market with an ordinary (at best) product, thinking that your name might convince someone to buy your product. I don't think this is the best strategy to improve your profit margins.

What a mess!

Just mt 2 cents.

Paul
 
Is it a sign that they are losing their long held majority of market share? Actually, I can see Case doing this, after all, they put out NASCAR knives.
But if GEC ever follows step then all hope is lost...
 
Rupestris said:
Case has been importing a few items with the Zippo name on them with no real backlash. Why wouldn't they bring this line out under the Zippo name?
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That's so crazy it just might work! ;):thumbup:
Seriously though, that would be worlds better than Tec-X.
 
moonwilson said:
Now that I've calmed down a bit, I looked a bit closer at the knives in the press release. I noticed something that made me feel a lot better about this announcement. The knives don't appear to have a Case logo, or say "Case" anywhere on them. They say "Tec-X". So maybe this is a move by Case to use their design resources and distribution network to cash in a bit on the remarkable knife manufacturing capability that exists in China right now. Let's face it, the Chinese are able to make some pretty nice knives at very low prices at the moment. Since a lot of market share is going that way anyway, why not get in on it, if doing so doesn't compromise the brand name and identity?

If the knives don't say "Case" directly on them, or maybe just have a little "by Case" stamping on them, like Spyderco does with their Byrd line, then I have no problem with this whatsoever.

Maybe this isn't such a bad thing after all.


Post 7,000.
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Congrats on 7K!:thumbup:I would reluctantly agree.As long as i dont have to explain to people that Yes,Case still makes knives in the USA,like it seems i constantly do with Buck.Keep the logo off of them!I wont buy them.I have too many Spydercos and Axis lock Benchmades that are head and shoulders above this ordinary regurgitated offering.If they would build their own,in house,with premium steel,I would be at the head of the line.
 
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Maybe it's all a marketing ploy to induce uncertainty and drive sales on current lines short term? Now that would be downright genius.

I know for sure it has me eying up that CV Swayback Jack or back pocket g10 I've been putting off buying before it's too late.
 
Ryanol said:
Maybe it's all a marketing ploy to induce uncertainty and drive sales on current lines short term? Now that would be downright genius.

I know for sure it has me eying up that CV Swayback Jack or back pocket g10 I've been putting off buying before it's too late.
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Well, it's working. I'm gonna stock up on peanuts.

Carl.
 
comoha said:
Is it a sign that they are losing their long held majority of market share? Actually, I can see Case doing this, after all, they put out NASCAR knives.
But if GEC ever follows step then all hope is lost...
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Well, if I can find a local Ace hardware that even sells pocket knives, the case is filled with Bear and Sons knives!? Out of the dozens of places to buy pocket knives in my area, only two sell Case. One of which is Lowes and they only sell ss sodbusters.
I would say that Case is rapidly losing traction in a niche that they once owned and this only helps to dissolve their idenity.

Paul
 
This is bringing out negative emotions and in me too! I don't mind 8A so much but off shoring and seeing what poor marketing did to Shrade and Camillius; I hope it works out some way! If I want a one hander from Case I'm going to get a Russlock, Trapperlock etc.
 
Too bad they couldn't have partnered with an up and coming designer to produce some good designs. I think this is Case testing the waters for a different knife buyer, i'll bet this flops and is gone within a year. But they may be rare to collectors some day because nobody bought them when they were first out.
 
The Tec-X is not the type of knife I expect to come from Case Knives - modern/tactical look with one thumb/hand opening. Certainly not a knife I will buy from Case. However, I will still continued to buy from Spyderco, Benchmand, and Kershaw.

To me, China made doesn't realy come into play here. There are some mighty fine knives coming out of China these days -- A. G. Russel, and the upper line of Rough Rider knives.
 
A made in China "Case"? Yeah, right. I hope they at least keep the Case logo off of this junk and don't sully their good name. What a tired, worn-out, and short-sighted idea -that always seems to result in the same bad ending. Terrible move, Case :thumbdn::thumbdn:

If Case wants to make a modern one-hand opener, why not design and sell a single pattern per year in the vein of the Bose collaboration? An annual collaboration with a different modern one-hand opener designer each year. Produce pocket knives which bridge the gap in materials between traditional and modern knives (i.e.; bone/wood with modern steel and lock mechanism). Produce it in the USA and keep it around a $100 price point. It is a style rarely executed and a niche there for the taking. Case should own that niche. One great and affordable knife per year. Done. I'd be sold and I suspect others of us here would gobble them up as well.

Ah well.
 
I think the Zippo/Case company will be fine financially. They're probably not betting the ranch on this move; more likely just testing the waters. It can't be all that expensive to contract with a Chinese company to make "X" number of folders - certainly less expensive than to tool up and produce them themselves. If they don't put the Case name on them and they flop, nothing much is lost - maybe a little reputation, but most people (maybe not all knife knuts) will forgive them and move on.

But ..... is this a harbinger of things to come? Will this lead to outsourcing production of the traditional knives we all love! Would you continue to buy Case traditional knives that were made in China? I don't have an answer - just sharing what's on my mind.
 
coyote711 said:
But ..... is this a harbinger of things to come? Will this lead to outsourcing production of the traditional knives we all love! Would you continue to buy Case traditional knives that were made in China? I don't have an answer - just sharing what's on my mind.
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Absolutely not... If Case slip joints start coming from overseas, they will no longer be Case knives IMHO.

After a little more thinking, it may not be the death nail of Case. They already offer a huge variation of knives, that are geared more towards collectors, than towards the Knife Nuts like most of us here. It has created a new market for Case and allowed them to expand their business, and to be fair, they have really stepped up and offered some great new knives that appeal to the Traditionalists. Think Chestnut bone, yeller Delrin and CV.

As most of us know, Buck tried the off shore venture with some of their knives, and to their credit, they are bring most or all of them back to the U.S
 
338375 said:
Absolutely not... If Case slip joints start coming from overseas, they will no longer be Case knives IMHO.
.....
As most of us know, Buck tried the off shore venture with some of their knives, and to their credit, they are bring most or all of them back to the U.S
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After a little more thinking myself, I gotta agree with you Mike ... I just recalled that about a year ago, on a whim, I bought a Buck 371 (I think 371 was the number - anyway an overseas made stockman similar to the 301). It seemed to be a pretty darn good knife, but I just didn't feel like I was carrying a Buck and sold it a short time later. I'm glad to hear that Buck is bringing back most/all their production to the U.S. (I think there's a lesson for Case in there somewhere, too). ;)
 
On the lighter side of things, I can just see Carl walking into his local knife emporium with an empty snack-size bag, saying, "Sir? Could you refill my bag with Peanuts!" My apologies, Carl! That just struck a funny bone in me, friend!

Best Regards,
Ron (writing from lovely Sather Airbase, Baghdad, Iraq)
 
rwc53 said:
On the lighter side of things, I can just see Carl walking into his local knife emporium with an empty snack-size bag, saying, "Sir? Could you refill my bag with Peanuts!" My apologies, Carl! That just struck a funny bone in me, friend!

Best Regards,
Ron (writing from lovely Sather Airbase, Baghdad, Iraq)
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Things, you may be more right that you know!:eek:

Carl.
 
All I have to say is as long as Case makes their traditional's is USA, I'll keep buying them. This new Tec-X thing is disgusting in my eyes.
 
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