A little is right. You do understand you are comparing AG to multiple other websites, not one vs one. That is an invalid comparison. It's apples to oranges, not apples to apples. It is ivalid and not comparable.
The OP stated 20% more than most other websites. Substantiate that. You won't, because you can't. Even if you get it, in one case, you won't another, making the OP's initial post false. Also, why don't you quantify the warranty and service factor AG has been known for. Quantify taking a knife back after 6 months and somebody used it as a screwdriver. What is that worth? To some, nothing, to others, it's why we do business, it is everything.
I've only purchased one thing from AG, and it was dead on what the competitors priced.
It is absolutely valid and comparable, how can it not be? If AG was only more expensive than ONE other website we wouldn't be having this discussion would we? It is because on the whole he is more expensive than many of his competitors that the original question was raised. Therefore comparisons of his prices to only one other website is what would have been invalid, not comparisons to more than one. I easily found examples from multiple websites, and there are plenty more if you would look. Have you? The fact that you bought ONE thing from AG and found his price comparable is invalid for making broad judgments. And I did quantify the the value of his service and warrenty with this comment "The only question is whether or not you as an individual are willing to pay the extra and be satisfied that you got your money's worth." Did you read that far? The value of warranty and service lies with the customer and no where else. You might think it is worth it and another may not and neither of you will be wrong.