No problem with the monthly drawings and regular contests, but building a shelter on a day-trip or taking a picture of pristine RAT knives is getting kinda old and boring, don't you think?
I envision someone taking a RAT knife (or someone else's knife) and a pocket survival kit (and I do mean "pocket") into the wilds for 3 days with nothing else except the clothes on their back and seeing what they can come up with as far as surviving, or not

Of course they would have to take a camera and keep a journal, and we would have to take them on their word that they're playing by the rules. In fact, we would have to come up with the rules before we start this RAT Tough Man competition.
My point is everyone always talks about "survival" but they end up taking everything but the kitchen sink with them when they're playing with their knives.
Feel free to offer any other contest ideas that would be a more extreme than what we've been doing. I'm sure we can come up with a lot of good prizes for a new contest. I would even be willing to interview the winner for an upcoming story in one of the magazines.