Esav Benyamin
MidniteSuperMod
- Joined
- Apr 6, 2000
- Messages
- 90,915
That's a shame, ripping off unsuspecting, uneducated customers. I hope you can eventually get through to these guys. Police officers deserve more respect than that.
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Dark Ops Petition/Contact...
- Thread starter fedaykincmndr
- Start date
- Joined
- Nov 27, 2002
- Messages
- 270
I'm glad this little smear campaign went so well, they were begging for it.
However, it seems like the Ad Agency who put this tripe together deserves most of the blame.
However, it seems like the Ad Agency who put this tripe together deserves most of the blame.
- Joined
- Jan 6, 2001
- Messages
- 4,399
MercuryHayze said:
Well, some of it anyway.
IMHO, "blame" for controversial ads should always be shared between agency and client. These ads (I thought they were for a new video game when I first saw them!) may have been created by the agency under the VERY SPECIFIC direction of the client (Dark Ops). In which case, the agency (hopefully) presented their case for creating something a bit more, say, tasteful, and when that suggestion was refused, decided that being able to meet the payroll next month was of greater importance than resigning the account over "creative differences". If, on the other hand, it was the agency that came up with this "creative" (ugh) approach, neither their marketing people nor their creative staff should be let off the hook for the reaction it is getting from people who actually know something about knives.
And, I have a feeling that this ad was created by a small, local or regional agency. Maybe even in-house.
- Joined
- Sep 14, 2004
- Messages
- 42
Well, the latest issue of Tactical Knives has a beautiful full page ad for the Interceptor 9/11 WWNF. Can't we just say September 11 these days? Much less cliche.
Call it fuel for the fire, because the latest has a lot of common sense ****ups in it. Suggestions of using it in a barfight or for EDC come to mind, though I don't have the magazine on hand right now. Also simultaneously advocating it for LEO work and then covering features such as UW oriented serrations that they'd rarely need, and other aggressively minded features. If someone could pick up the magazine and plug the actual verbage, that might make for a good dissection.
Call it fuel for the fire, because the latest has a lot of common sense ****ups in it. Suggestions of using it in a barfight or for EDC come to mind, though I don't have the magazine on hand right now. Also simultaneously advocating it for LEO work and then covering features such as UW oriented serrations that they'd rarely need, and other aggressively minded features. If someone could pick up the magazine and plug the actual verbage, that might make for a good dissection.
- Joined
- May 9, 2000
- Messages
- 29,205
MercuryHayze said:
When all is said and done, it is Frank that has the final say as to what will be in his ads, not the ad agency.
- Joined
- Feb 1, 2004
- Messages
- 1,022
cockroachfarm said:Well, some of it anyway.
IMHO, "blame" for controversial ads should always be shared between agency and client. These ads (I thought they were for a new video game when I first saw them!) may have been created by the agency under the VERY SPECIFIC direction of the client (Dark Ops). In which case, the agency (hopefully) presented their case for creating something a bit more, say, tasteful, and when that suggestion was refused, decided that being able to meet the payroll next month was of greater importance than resigning the account over "creative differences". If, on the other hand, it was the agency that came up with this "creative" (ugh) approach, neither their marketing people nor their creative staff should be let off the hook for the reaction it is getting from people who actually know something about knives.
And, I have a feeling that this ad was created by a small, local or regional agency. Maybe even in-house.
I agree entirely about blame being shared between advertiser and client. And I don't think that Pyramount very often suggests more tasteful ad copy. Judging from their client list, they cater to mall-ninja spec-ops-wannabe firms (though I'm pretty satisfied with Otis cleaning products, and why CZ recently chose them I'll never know). Check out the linky.
Jeremy
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- Aug 4, 2001
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- 4,973
HazardousAddictions said:
LOL, this is almost too good to be true! Keep us updated, Jason.
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- Jan 6, 2001
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- 4,399
Thanks for that link, Jeremy.
I've been in advertising for over 35 years and I think this might be a first - a "mall ninja ad agency".
I don't even have a problem with that. However, as a writer, I question that agency's ability to provide "world class advertising" for their clients when they can't even find a dictionary to guide them through the hyperbolic text on their own web site after their computer's Spellchecker has obviously forsaken them!
"comesurate" ?
"influencial" ?
Give me a break!
I've been in advertising for over 35 years and I think this might be a first - a "mall ninja ad agency".
I don't even have a problem with that. However, as a writer, I question that agency's ability to provide "world class advertising" for their clients when they can't even find a dictionary to guide them through the hyperbolic text on their own web site after their computer's Spellchecker has obviously forsaken them!
"comesurate" ?
"influencial" ?
Give me a break!
Esav Benyamin
MidniteSuperMod
- Joined
- Apr 6, 2000
- Messages
- 90,915
Given their target audience, they can't afford to appear too intelekchual, can they?cockroachfarm said:"comesurate" ?
"influencial" ?
Give me a break!
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- Jan 6, 2001
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- 4,399
Esav Benyamin said:
Yes, but being world-class advertising perfessionals, you'd think they could spel gooder than that!
Esav Benyamin
MidniteSuperMod
- Joined
- Apr 6, 2000
- Messages
- 90,915
I take no credit for this technical information, which I found while wandering disconsolately throughout cyberspace:
SpelCheckr 1.0
Eye halve a spelling chequer,
It came with my pea sea.
It plane lea marques, four my revue,
Miss steaks eye kin knot sea.
Eye strike a key and type a word,
And weight four it two say
Weather eye am wrong oar write;
It shows me strait a weigh.
As soon as a mist ache is maid,
It nose bee fore two long,
And eye can put the err or rite,
Its rare lea eve err wrong.
Eye halve rune this poem threw it,
I am shore your pleased two no
Its let her prefect awl the weigh.
My chequer tolled me sew.
SpelCheckr 1.0
Eye halve a spelling chequer,
It came with my pea sea.
It plane lea marques, four my revue,
Miss steaks eye kin knot sea.
Eye strike a key and type a word,
And weight four it two say
Weather eye am wrong oar write;
It shows me strait a weigh.
As soon as a mist ache is maid,
It nose bee fore two long,
And eye can put the err or rite,
Its rare lea eve err wrong.
Eye halve rune this poem threw it,
I am shore your pleased two no
Its let her prefect awl the weigh.
My chequer tolled me sew.
Gollnick
Musical Director
- Joined
- Mar 22, 1999
- Messages
- 29,258
Oh, Dark Op's campaign, the entire branding approach, everything is very slick and very professional
Click HERE and see if it reminds you of anyone we know.
If not, try THIS.
These were all done by a New York firm, Pyramount North America. Pryamount primarily does sort of paramilitary and law enforcement products.
They've definitely got a forumula and Dark Ops has bought the whole package.
As you can see from their portfolio, Pyramount likes big, bold, brash campaigns.
I'm still digging on it, but I've got a sneaking suspecion that Pyramount is more than an Ad agency. I have no evidence yet, but I am suspecious that Dark Ops may not be entirely Frank Miller but that he may have a silent partner behind the scenes probably bank rolling the thing.
Pyramount is prooving a tough egg to crack which is what's making me suspecious. And, I've managed to peak into a few uncovered keyholes and seen one or two suspecious tid bits.
Click HERE and see if it reminds you of anyone we know.
If not, try THIS.
These were all done by a New York firm, Pyramount North America. Pryamount primarily does sort of paramilitary and law enforcement products.
They've definitely got a forumula and Dark Ops has bought the whole package.
As you can see from their portfolio, Pyramount likes big, bold, brash campaigns.
I'm still digging on it, but I've got a sneaking suspecion that Pyramount is more than an Ad agency. I have no evidence yet, but I am suspecious that Dark Ops may not be entirely Frank Miller but that he may have a silent partner behind the scenes probably bank rolling the thing.
Pyramount is prooving a tough egg to crack which is what's making me suspecious. And, I've managed to peak into a few uncovered keyholes and seen one or two suspecious tid bits.
- Joined
- Sep 14, 2004
- Messages
- 42
On a side note, I screwed up on my last post - I meant Soldier of Fiction, its tucked in at the beginning.
Brian Jones
Moderator
- Joined
- Jan 17, 1999
- Messages
- 7,560
You know, I've watched this thread in disgust now for awhile.
It proves yet again the internet is good for only one thing: rumor and innuendo.
I've watched people speculate on so many things they know nothing about -- just making guesses and posting their wild guesses like it's fact.
By all accounts, Frank Miller has an excellent track record in his customer service and business dealings, and yet the attacks here have quickly descended into character assassinations on the man based on nothing but the imaginings of the posters here. That's bullsh*t. I'm saddened that even some of my fellow moderators have joined in the fray. Frank and E.R. are the only ones who know what happened between them. Whatever happened has been solved professionally and they are both doing what they do.
The only things anyone here knows is:
--The Dark Ops marketing campaign. If you don't like it, stick to commenting on that -- you don't know anything else, so STFU.
--Frank Miller's reputation: by all historical records here and elsewhere, Frank has a solid record of committment to customers and others, including honesty and ethics in his dealings. He was extremely consistent here. So, don't speculate: a man's past behavior is thebest indicator of future behavior. Yet all this has been completely ignored by the
--If Frank had some problems with stolen shipments at Blade, or any other problems in starting up, then based on his record, we should all give him the benefit of the doubt that his word is good, instead of piling on like a bunch of armchair hyenas. Sometimes there are bumps in the road when starting up. It's not what happens to you, it's how you handle it. Frank seems to be doing fine.
I had the opportunity to meet Frank at SHOT, spend some time with him and his family. He impressed me as a professional, and a straight shooter, who will tell you things like he sees them (whether you like it or not), and was a lot of fun to hang out with. He also has a long and successful track record of service to his community in the law enforcement arena.
If you have problems with his marketing, then say it, but do it respectfully. Frank deserves no less. As a good businessman, I'm sure he'll listen. But, another indicator of his professionalism is that he hasn't bothered to answer this worthless "trash-fest" here. There's nothing to answer to -- it's all speculation.
The funniest thing is that some people here actually have the time to "investigate" whatever it is they think they can investigate. Way too much time.
I'm all for commenting on things -- that is what a discussion forum is for. But this thread is no discussion.
Best,
~Brian.
It proves yet again the internet is good for only one thing: rumor and innuendo.
I've watched people speculate on so many things they know nothing about -- just making guesses and posting their wild guesses like it's fact.
By all accounts, Frank Miller has an excellent track record in his customer service and business dealings, and yet the attacks here have quickly descended into character assassinations on the man based on nothing but the imaginings of the posters here. That's bullsh*t. I'm saddened that even some of my fellow moderators have joined in the fray. Frank and E.R. are the only ones who know what happened between them. Whatever happened has been solved professionally and they are both doing what they do.
The only things anyone here knows is:
--The Dark Ops marketing campaign. If you don't like it, stick to commenting on that -- you don't know anything else, so STFU.
--Frank Miller's reputation: by all historical records here and elsewhere, Frank has a solid record of committment to customers and others, including honesty and ethics in his dealings. He was extremely consistent here. So, don't speculate: a man's past behavior is thebest indicator of future behavior. Yet all this has been completely ignored by the
--If Frank had some problems with stolen shipments at Blade, or any other problems in starting up, then based on his record, we should all give him the benefit of the doubt that his word is good, instead of piling on like a bunch of armchair hyenas. Sometimes there are bumps in the road when starting up. It's not what happens to you, it's how you handle it. Frank seems to be doing fine.
I had the opportunity to meet Frank at SHOT, spend some time with him and his family. He impressed me as a professional, and a straight shooter, who will tell you things like he sees them (whether you like it or not), and was a lot of fun to hang out with. He also has a long and successful track record of service to his community in the law enforcement arena.
If you have problems with his marketing, then say it, but do it respectfully. Frank deserves no less. As a good businessman, I'm sure he'll listen. But, another indicator of his professionalism is that he hasn't bothered to answer this worthless "trash-fest" here. There's nothing to answer to -- it's all speculation.
The funniest thing is that some people here actually have the time to "investigate" whatever it is they think they can investigate. Way too much time.
I'm all for commenting on things -- that is what a discussion forum is for. But this thread is no discussion.
Best,
~Brian.
- Joined
- Dec 2, 1999
- Messages
- 12,249
These are issues that I know, not conjecture:
According to those that attended the show before last, DO said their knives where lost in shipment or whatever. When I talked to Frank on the phone, he said that they missed the production timeframe for that show. Seems to me either there is some issue that makes both these statements true, or someone is not telling the truth.
Frank said his knives where not reworked ER knives, I asked him. It sounds like what was sent out so far was ER knives. Unless he can explain how ER got put on his knives, then I don't think he told me the truth.
And actually no he wasn't consistent and honest in his dealings here at least not 100%, we asked if he would like to offer an ER to be used in a passaround, he agreed, later he refused.
According to those that attended the show before last, DO said their knives where lost in shipment or whatever. When I talked to Frank on the phone, he said that they missed the production timeframe for that show. Seems to me either there is some issue that makes both these statements true, or someone is not telling the truth.
Frank said his knives where not reworked ER knives, I asked him. It sounds like what was sent out so far was ER knives. Unless he can explain how ER got put on his knives, then I don't think he told me the truth.
And actually no he wasn't consistent and honest in his dealings here at least not 100%, we asked if he would like to offer an ER to be used in a passaround, he agreed, later he refused.