So on this thread we've got 4 people with screwed up orders from New Graham. Two because their staff can't read the box they sent. One because they didn't read the order and reconcile it with what is in the box. And one because the box was not annotated with the product variation.
All that sounds like poor inventory control. In one case it would have cost New Graham money if the customer hadn't been honest. In all cases it cost the customer time.
New Graham blames "human error" and doesn't bother to indicate that they will investigate the causes nor change their procedures. The owner even pretty much states that shipping quick is more important than shipping the right product. It is really nice that New Graham will refund your money or ship the right thing when the err. However, this is a basic customer expectation and nothing "special" about their service.
Another customer expectation is to receive what you ordered. Maybe I'm lucky, but outside of backorders, I've received every mail order or internet order correctly for the last 5 years. Too many to count. Blaming human error for poor inventory control is BS when there are multiple instatnces and other firms can do it right.
Per Wolfman601, what is "unreasonable" about expecting to receive the correct order? What is "unreasonable" about finding that missed orders are not an isolated occurance for this firm? Wolfman601, nobody asked for anything more than the correct order to be shipped. No one asked for fee scagels and one person generously returned a knife he did not order, but was less expensive than what was ordered.